Sales Specialist, Senior Living

Sales Specialist, Senior Living

Location: Ashford of Mt. Washington (Cincinnati, OH)

Job Type: Full Time

Make a Difference—And Own Your Future

At Wallick Senior Living, our team understands that senior living is not just a job, but a calling. We take pride in caring for and empowering our residents as they choose to enjoy their golden years with us. With 1,000+ employees and a mission to open doors to homes, opportunity, and hope, we take pride in fostering a supportive and collaborative work environment where every employee-owner plays a vital role.

• A Unique Approach to Senior Living:
  Our associate’s power Wallick’s approach to senior living that goes beyond care to ensure our residents live their best lives through meaningful activities, delicious meals and round‑clock support.
• Pay-on-Demand: access your money as you earn it.
• Exceptional Benefit Package:
  Health, dental, vision insurance effective within 2 weeks of starting your new job. Other benefits like gym membership reimbursement, paid parental leave, 401K, and more!
• Work-Life Balance:
  Paid time off, including paid parental leave.
• Supportive Culture and Rewarding Work: A team‑oriented environment where associates make a meaningful impact by helping individuals maintain independence and quality of life.
• Resident Stories That Stay with You:
  From Maurine, who found an “instant family” to Evelyn, who recently celebrated her 105th birthday with us, our residents enjoy a sense of community that is created by you!
• Career Growth:
  Tuition reimbursement, training, professional development, and advancement opportunities within a company that invests in its people.
• Employee Owned, Resident Focused:
  As a 100% employee‑owned company, your daily work (supporting our residents) also contributes to your financial future by sharing in our profitability.

• Achieve and Sustain Occupancy Goals
  • Develop and implement targeted sales strategies to meet or exceed budgeted occupancy levels through effective lead generation, conversion, and retention.
• Lead Discovery and Tour Experiences
  • Conduct personalized discovery sessions and community tours for prospective residents and their families, highlighting the benefits and lifestyle offered.
  • Coordinate personalized and professional tour experiences, including preparing a customized welcome sign at the community entrance to greet each prospective resident and their family.
• Develop and Execute Marketing Plans
  • Create and implement quarterly marketing plans aligned with community goals and market trends.
• Coordinate Move‑In Process
  • Collaborate with the Executive Director and internal departments to manage all aspects of the move‑in process, ensuring a smooth and welcoming transition.
  • Ensure model rooms are consistently maintained to reflect a warm, inviting, and well‑presented environment that shows the community’s lifestyle and standards.
  • Move‑in process – ensure the resident room is ready for move‑in and ensure the name(s) are on the room(s).
• Conduct Market Research and Competitive Analysis
  • Monitor local market conditions and competitor offers to inform sales strategies and identify opportunities for differentiation.
• Manage and Utilize CRM Effectively
  • Maintain accurate and timely records in the customer relationship management (CRM) system, ensuring all leads, interactions, and follow‑ups are documented and tracked.
  • Leverage CRM data to prioritize outreach, schedule follow‑ups, and analyze conversion metrics to improve sales performance.
• Participate in Daily Sales Huddles
  • Engage in daily sales huddles with the Executive Director to review pipeline activity, discuss strategy, and align priorities.
• Update Forecast Tracker
  • Maintain and regularly update the forecast tracker to reflect current lead status, projected move‑ins, and occupancy trends.
• Complete Admissions Checklist and Paperwork
  • Ensure all admissions‑related documentation and checklists are completed accurately and in a timely manner for each new resident. Collaborate with the Business Office Manager, Director of Care, and other department heads.
  • Work closely with internal teams to coordinate logistics, services, and communications related to resident move‑ins and ongoing…