Sales Development Representative

About Formic

At Formic, we’re on a mission to revolutionize American manufacturing and create more abundance in the world. We believe in continuing the American legacy of innovation by making automation accessible to all manufacturers and increasing their factory productivity by 10x.

Built upon deep expertise in robotics and manufacturing, our unique full‑service automation solutions combine the best automation technology, software, and analysis tools for manufacturers with best‑in‑class uptime, support, and maintenance services. We are creating a new era of supercharged efficiency and competitiveness for US manufacturers.

As the world faces growing pressure from tariffs, rising costs, and labor shortages, Formic is uniquely positioned as the industry‑leading solution to overcome these challenges. Fueled by our vision for a re‑industrialized domestic supply chain, everything we do is aimed at growing “Made in America” products. And we’re growing fast – achieving 7x growth in production hours YoY.

Supporting us in our mission, with investments thus far totaling over $60 million, are backers including Lux Capital, Initialized Capital, Blackhorn Ventures, Mitsubishi HC Capital NA, and CEOs and founders of multiple Fortune 50 companies.

Formic’s SDRs are the first line of action to help us uncover valuable prospects and engage those interested in us already. They work closely with Marketing and Sales to identify prospects, generate interest, and build pipeline growth. They work on a hybrid schedule (3+ days/week) in our Headquarters office in Woodridge, IL. As an early member of our scaling SDR team, you’ll have the unique opportunity to directly impact Formic’s growth and accelerate your career.

• Generate awareness for Formic through identifying and prospecting accounts (from SMB/Mid‑Market to Fortune 1000)
• Drive marketing qualified leads (MQLs) and set appointments for the sales team
• Follow up with warm leads (form fills, webinar attendees, trade shows, etc.)
• Create outbound prospecting lists to email, call, and connect with on social platforms
• Monitor website traffic to identify high intent prospects for outbound contact
• Generate and test sequences to continuously improve conversion rates
• Leverage the tech stack of Hub Spot, , Linked In, Zoom Info and more to connect with prospects
• Collaborate and encourage team members to drive success

• 1‑2 years of experience and demonstrated success meeting and exceeding KPIs in a structured outbound sales environment
• Ability to work a hybrid schedule (3+ days/week) in our Woodridge, IL headquarters
• Natural curiosity and enjoyment learning about businesses, products, and processes
• Capability communicating effectively with C‑Level, VP, and Director prospects through phone and email
• Process‑driven mentality: detail‑oriented and outcome‑focused
• Comfort operating in a fast‑paced environment
• Action‑oriented: proven independent initiative and adaptability
• Strong motivation to succeed and build a sales career
• Desire to work in a team environment, build camaraderie, and learn from others
• Comfort seeing your team in the office 3+ days per week

• Experience selling to Industrial Automation and/or Manufacturing companies in a B2B environment

• Equity in Formic:
  Own a meaningful stake in a fast‑growing Series A startup backed by leading global investors
• Competitive Commission Structure:
  Commission plans shared upon onboarding, for commission‑eligible roles
• Comprehensive Healthcare Coverage: 99% covered Medical, Dental, and Vision insurance plans, with 75% coverage for dependents, provided by Blue Cross Blue Shield and Guardian
• Additional Fully Covered Insurance Benefits: FSA & DCFSA, Life Insurance, Short‑Term Disability, and Long‑Term Disability through Guardian, all 100% employer‑paid
• Employee Assistance Program (EAP):
  Fully funded by Formic and provided via Guardian, offering support when you need it most
• Paid Parental Leave:
  Generous parental leave to support our employees and their growing families
• Company‑sponsored 401(k):
  Invest in your future with our company‑backed retirement savings plan
• Home Office Stipend: A…