Sales Development Representative

At Formic, we’re on a mission to revolutionize American manufacturing and create more abundance in the world. We believe in continuing the American legacy of innovation by making automation accessible to all manufacturers and increasing their factory productivity by 10x.

Built upon deep expertise in robotics and manufacturing, our unique full service automation solutions combine the best automation technology, software, and analysis tools for manufacturers with best in class uptime, support, and maintenance services. We are creating a new era of supercharged efficiency and competitiveness for US manufacturers.

As the world faces growing pressure from tariffs, rising costs, and labor shortages, Formic is uniquely positioned as the industry leading solution to overcome these challenges. Fueled by our vision for a re-industrialized domestic supply chain, everything we do is aimed at growing “Made in America” products. And we’re growing fast - achieving 7x growth in production hours YoY.

Supporting us in our mission, with investments thus far totaling over $60 million, are backers including Lux Capital, Initialized Capital, Blackhorn Ventures, Mitsubishi HC Capital NA, and CEOs and founders of multiple Fortune 50 companies.

The Marketing Team is tasked with articulating the value of Formic’s offering to a diverse audience and driving top of funnel growth. We are creative, organized, flexible, and entrepreneurial. Each week and month looks a bit different as we continue to experiment with new strategies and optimize our approach to existing channels. Our team is a perfect fit for those looking to work on a range of projects as a member of a team driven by a singular mission: help Formic grow.

Formic’s SDRs are the first line of action to help us uncover valuable prospects as well as inform and engage those interested in us already. They work closely with both Marketing and Sales team members to identify prospects, generate interest, and build pipeline growth. They work on a hybrid schedule (3+ days/week) in our Headquarters office in Woodridge, IL. As an early member of our scaling SDR team, you’ll have the unique opportunity to directly impact Formic’s growth and accelerate your career.

If you’re goal‑oriented and motivated to build your sales career at a fast‑growing startup, we’d love to get to know you!

• Generate awareness for Formic through identifying and prospecting accounts (from SMB/Mid‑Market to Fortune 1000)
• Drive marketing qualified leads (MQLs) and set appointments for the sales team
• Follow up with warm leads (form fills, webinar attendees, trade shows, etc.)
• Create outbound prospecting lists to email, call, and connect with on social platforms
• Monitor website traffic to identify high intent prospects for outbound contact
• Generate and test sequences to continuously improve conversion rates
• Leverage the tech stack of Hub Spot, , Linked In, Zoom Info and more to connect with prospects
• Collaborate and encourage team members to drive success

• 1-2 years of experience and demonstrated success meeting and exceeding KPI’s in a structured outbound sales environment
• Ability to work a hybrid schedule (3+ days/week) in our Woodridge, IL headquarters
• Natural curiosity and an enjoyment to learn about businesses, products, and processes
• Capability of communicating effectively with C-Level, VP, and Director prospects through phone and email
• Process‑driven mentality: you understand that actions create outcomes and where you fit into the bigger picture; able to be detail‑oriented in your actions even as you move quickly
• Comfort operating in a fast paced environment
• Action‑oriented: a proven ability to initiate tasks independently and adapt swiftly to feedback
• Possession of a strong motivation to succeed and build your sales career
• Desire to work in a team environment, build camaraderie, and learn from others
• Comfort seeing your team in the office 3+ days per week

• Experience selling to Industrial Automation and/or Manufacturing companies in a B2B environment

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At Formic, we believe you perform your best when…