Marketing Manager

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Job Type

Full-time

Description

We're seeking a results-driven Senior Marketing Manager to lead high-impact marketing initiatives that directly drive revenue growth. You'll develop marketing strategies and campaigns that generate demand, fuel sales pipeline, and increase retention for our industry-leading B2B SaaS platform. In addition to leading a team of marketers and vendors, you'll work closely with our management, sales, product, and customer success teams, ensuring functional alignment and overseeing followup.

This hands-on role is ideal for a skilled marketer who's eager to showcase their leadership skills, sets a high bar for performance, and holds themselves and others accountable to measurable results.

Core responsibilities

* Lead campaigns that deliver measurable pipeline and revenue impact across paid media, email, content, events, partnerships, social, etc.

* Develop demand generation, PR, and branding strategies that boost awareness and positive brand sentiment

* Identify opportunities to optimize full-funnel marketing engine across the entire customer lifecycle-from awareness and conversion to retention and loyalty

* Collaborate with product management to define positioning, messaging, and launch plans

* Analyze performance data to make fast, informed decisions and continuously improve ROI

* Deliver comprehensive plans with clear benchmarks and KPIs, consistently driving to improve performance outcomes

* Build strong cross-functional relationships to ensure alignment across business functions and seamless go-to-market motions

* Coach, mentor, and raise the bar for junior team members and colleagues

Requirements

What we're looking for

* 7+ years B2B marketing experience, ideally in SaaS

* Deep understanding of demand generation, GTM strategy, and sales alignment

* Proven track record of pipeline and revenue growth contribution

* Leadership presence with the ability to motivate and hold people accountable

* Takes ownership of outcomes, not just activities

* Sets high standards for performance and execution

* Continuously seeks ways to improve results, efficiency, and impact

* Self-motivated, comfortable operating with ambiguity

Key skills & competencies

* Excellent written and verbal communication

* Strong project management and prioritization skills

* Prior experience managing budgets, vendors, or small teams

Salary Description

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