Account Director

Account Director – Razorfish Health

What took you so long?! We’ve been waiting for you. Yep, you read that right. We are looking for you to bring your authentic self to work every day because we know that it’s not what you do that makes you different; it’s how you do it that makes you truly unique. And we’re not just saying it, our people think that too—helping us to be named an Ad Age Best Place to Work in 2022.

We are looking for an amazing Account Director that is ready to help us create the experiences that change lives. The Account Director is responsible for managing and growing the client relationship, and expanding services/business, on one or more large client accounts. The ideal candidate will have a proven record of maintaining ultimate accountability for client satisfaction, increasing account revenue and overall growth, and experienced as a team leader.

• May own client relationships at the mid-senior level within the client’s organizational hierarchy
• With Vice President, responsible for setting and managing client account expectations
• Oversees all strategy development for assigned account(s), including the development of key alliances and interactive marketing/advertising strategies that align with the client’s brand and support the client’s business objectives
• Ensures client contact with members of internal brand team
• Maintains primary responsibility for the quality, strategy and integrity of all agency products/services delivered to assigned clients; resulting in the cultivation of client loyalty and retention
• Engages clients on a regular basis to evaluate the success or failure of digital advertising/marketing initiatives, and plans for course correction and/or continual success as appropriate
• Identifies opportunities for growth within existing client accounts/brands currently managed and presents/positions new ideas to clients on an ongoing basis; seeks opportunities to up sell and cross-sell within the account to generate additional revenue
• Manages profit and loss responsibility for assigned clients as well as financial forecasting
• Demonstrates significant knowledge of pharmaceutical marketing and is comfortable playing a leadership role with client brand teams when needed

• Consults with Client Partner to develop ROI models and rationale for each account plan; provide ongoing consultation regarding advertising/marketing strategy; and develop fees and budget allocation models for all agency services
• Responsible for understanding the account dynamics and mobilizing Razorfish Healthwire resources to most effectively meet account requirements
• May be asked to participate in new business
• With Project Manager, contributes to the development of project timeline and budget
• Provides leadership, support, and ongoing guidance to members of his/her assigned project team
• Ensures clear, ongoing communication regarding the client and brand strategy, strategic insights pertaining to the client’s business/industry, trends, initiatives, issues and competitive intelligence, or similar to multidisciplinary team members; inspires the team to deliver superior client solutions consistently that meet or exceed client goals/expectations
• Monitors trends in the digital marketing and advertising industry, and client industry verticals

• 7 years of relevant experience in the account services field within the advertising industry
• Minimum of one year of prior staff management, development and mentoring experience preferred
• Experience in marketing/promotion experience with healthcare brands is required
• A demonstrated track record of expanding business with existing customers (upselling); and experience supporting new business pitches required

Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.

Our Publicis Groupe motto…