Lead Commercial Account Manager- Media, Insights P2886

Lead Commercial Account Manager – Media, Insights & Incentives (P2886)

84.51° is a retail data science, insights and media company. We help The Kroger Co., consumer packaged goods companies, agencies, publishers and affiliates create more personalized and valuable experiences for shoppers across the path to purchase.

Join us °! Powered by cutting‑edge science, we utilize first‑party retail data from more than 62 million U.S. households sourced through the Kroger+ loyalty card program to fuel a more customer‑centric journey using 84.51° Insights, 84.51° Loyalty Marketing and our retail media advertising solution, Kroger Precision Marketing.

Lead Commercial Account Manager acts as the account quarterback, internally and externally, to a portfolio of clients within the vertical to drive organic growth strategies for Media, Incentives, and Insights. This role leads client goals and objectives across the commercial portfolio and oversees delivery of quarterly business reviews (Media Upfront, Incentives Plan, Insights Annual Plan). You identify and close opportunities with Kroger‑facing teams to deliver on budget and lead all insight subscription renewals (84.51 Stratum, Collab Cloud, Data Direct).

You leverage a consultative approach to drive insights utilization that delivers maximum value creation. You sell insights and activation to support key collaborative processes such as 3CM, store testing, etc., ensuring flawless commercial execution across the book of business. You are curious and proactively explore and source ideas to grow the portfolio.

• Full‑commercial portfolio account leadership with commercial acumen across the entire portfolio.
• Understand Kroger business processes and apply data‑driven, customer‑centric consultation.
• Oversee client goals & objectives across the commercial portfolio and serve as the primary point of contact; retain budget through active engagement.
• Deliver total business QBRs (Media Upfront, Loyalty Plan, Insights Annual Plan).
• Identify and close opportunities with Kroger‑facing teams (Sales, Shopper Marketing, Category Management, Shopper Insights) to deliver on budget.
• Lead all insight subscription renewals (84.51 Stratum, Collab Cloud, Data Direct).
• Maximize adoption of and value‑creation of Insight subscriptions; consult on utilization to support key merch processes (shelf, assortment, price/promo, category strategy, supply chain, innovation) and bridge insights utilization into activation opportunities.
• Ensure flawless commercial execution across the book of business; drive strategic recommendations and brand performance conversations.
• Own overarching client performance & value‑creation conversations and lead strategic recommendations for the overall business.
• Proactively explore and source ideas to drive larger portfolio offerings and account support.

• Bachelor’s degree required.
• 5–7+ years of account management and/or business development experience. Media, Incentives, or Insights experience required.
• Strong experience maximizing investment decisions across the portfolio.
• Collaborative, energetic, and thrive as a key part of a cross‑functional leadership team.
• Adept at continual learning and ability to represent a broad portfolio.
• Works well under tight turnaround and deadlines.
• Motivation & influence a positive, constructive culture, based on teamwork, collaboration, & intellectual curiosity.
• Project management experience.
• Strategic thinking and problem solving.
• Strong communication, organization, prioritization and attention to detail.
• Ability to navigate ambiguity & thrive in driving recommendations and solutions forward.

The stated salary range represents the entire span applicable across all geographic markets from lowest to highest. Actual salary offers will be determined by multiple factors including but not limited to geographic location, relevant experience, knowledge, skills, other job‑related qualifications, and alignment with market data and cost of labor. In addition to salary, this position is also eligible for variable compensation.

• Health:
  Medical (competitive plan designs and support for self‑care, wellness, and mental health);
  Dental (in‑network and out‑of‑network benefit);
  Vision (in‑network and out‑of‑network benefit).
• Wealth: 401(k) with Roth option and matching contribution;
  Health Savings Account with matching contribution (requires participation in qualifying medical plan); AD&D and supplemental insurance options.
• Happiness:
  Hybrid work environment; paid time off with flexibility (5 weeks vacation, 7 health and wellness days, 3 floating holidays, 6 company‑paid holidays per year); paid leave for maternity, paternity and family care instances.

Pay Range: $99,000—$167,900 USD