Senior Vice President, Planning

Company Description

Publicis Groupe, known for its world‑renowned creativity, best in class technology and data assets, and digital and consulting expertise, is one of the world’s largest communications groups. With 108,000 staff in over 100 countries, the Groupe has capabilities in Creative, Media, Digital Business Transformation and Production.

Publicis Groupe has transformed its business model and its organizational structure to put its clients at the centre and to facilitate access to all its services in a fluid, modular way. Today, Publicis Groupe is organized across 4 Solutions Hubs – Publicis Communications, Publicis Media, Publicis Sapient and Publicis Health – for easier connectivity and integration, fostering collaboration throughout the Groupe;

while Epsilon at the core will fuel the Groupe’s entire operations to deliver personalized experiences at scale.

As a Connecting Company for the Connected Age, Publicis Groupe is able to deliver winning solutions for clients through the Power of One – driven by a common purpose, a powerful spirit, shared behaviours, great character and a relentless focus on our clients.

Publicis Groupe is searching for a talented individual to join the team and our bespoke agency for a globally recognized company known for its iconic brands across Snacking, Petcare and Food & Nutrition across our network and around the globe. This is a unique opportunity to partner with iconic brands on their marketing transformation journey. You will help enable the client to future‑prove their business, whilst also being part of a Power of One model that integrates media, production, data & tech, social, influencer and commerce to create end‑to‑end PESO experiences.

The global team will consist of individuals from over 70+ markets, all operating with the same vision:
To build a better today, for tomorrow.

The Senior Vice President, Planning Lead manages the media planning portfolio for their given account. This SVP is a strategic leader and business partner who contributes to strategy, builds and maintains relationships with clients at all levels. The SVP manages, leads, and develops their team while also playing an active “hands‑on” role in the deployment of strategic plans across the full paid, owned, earned spectrum.

The SVP should also be fiscally accountable for ensuring proper budget management and identifying upside revenue potential for the agency.

The right candidate will have a proven track record of great client relationship management as well as experience within the CPG vertical.

• Act as a day‑to‑day point of contact and partner for assigned clients
• Responsible for developing, implementing, and executing strategy to deliver on short‑ and longer‑term goals (e.g., traffic, ROI, customer count, 1P audience growth, and brand metrics)
• Support the spectrum of the client’s media initiatives, including vendor‑centric, endemic and non‑endemic and audience‑led RMN omnichannel planning
• Actively listen to Clients and continually identify opportunities to lead thinking
• Team leader for Client interaction fostering positive relationships
• Evaluates composition of a wide range of media vehicles to determine which would most effectively reach the target audience and deliver on traffic and performance goals
• Effectively communicates and solicits agreement of best opportunities for Client
• Ensure the quality of work for all Client deliverables
• Supervising, training, and developing staff (managing workload, delegating, and managing projects and resources, performance management)
• Develop process improvements and best practices to ensure consistency, flexibility, and efficiency resulting in solutions that meet or exceed Client expectations
• Ability to cross‑sell interagency products and services
• Collaborate with business intelligence/analytics, data and investment teams to ensure strategic plans are powered by campaign performance data + insight and marketplace opportunity
• Lead and mentor a team

• Bachelor’s degree preferred, preferably with a concentration in marketing, advertising, communications, business, sociology, or consumer insights
• 12+ years of…