Manager, Client Leadership

Brand Performance, Client Service, Manager (Sk60)

Hybrid role, support for USA Central-West region accounts (prioritize INTERNAL candidates)

Accepting application through January 7th

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Client Service, Brand, Sk60 - Role Description ​

Primary Objective:
Delivery of high-quality/high-impact Brand insights and analytics solutions

Scope of Role

• Delivery of strategic brand insights & analytics projects, which include brand performance measurement and other strategic projects such as, market structures, consumer & demand segmentations, consumer journey mapping, brand stretch/extension, portfolio strategy, brand architecture, foundational brand assessment, brand positioning/refresh, etc.

• Responsible for ownership of specific phases or discrete work processes on projects

• Responsible for execution of work products including questionnaires and reporting on medium-low complexity accounts, while supporting higher complexity projects

• Actively participates in client design and questionnaire discussions

• Provides input into development of questionnaire, sample design and analytic plan

• Provides support and guidance for 1-2 junior project team members on most projects

• Serve as a go-to for new team members who have questions

• Take ownership on building your own skills through training, asking questions, and supporting team members

• Conducts data analysis, insights generation, critical and analytical thinking; takes an active role in story building – can lead team through initial rounds of reporting and preliminary report

• Manages timelines and quality of work products, working with internal departments and clients to achieve successful outcomes following solution and industry best practices

• Identify and solve project issues as they arise

• Perform in-depth quality checks at various stages of the research to ensure accuracy

• Actively seeks opportunities to support proposal development. Can customize proposals with guidance from senior team members

• Optimize efficiency of delivery without sacrifice of quality.

• Challenges the status quo, looks for opportunities to improve, automate, streamline processes

• Building an understanding of our Brand capabilities, solutions, and analytic methods; working to build brand expertise.

• Embraces our culture, is active in other activities or work streams outside of project work (e.g., attending/participating in ERG/Social Community meetings/activities/trainings)

• Exhibits good critical thinking skills, can follow an analytic plan, and is comfortable sharing ideas

Essential Knowledge & Experience

• 2+ years of professional experience in similar capacity or MMR program graduate; market research experience preferred, with exposure to quantitative methodologies

• Strong process and time management skills; capable of prioritizing and delivering against multiple/competing deadlines; prior project management experience preferred

• Proficient computer skills in Microsoft office tools and ability to master other needed business tools (e.g., SPSS, Survey Reporter, data management / cross tab tools and other proprietary tools)

• Strong detail-orientation with ability to manage multiple work streams and among multiple teams

• Excellent communication skills (verbal and written) with ability to use logical reasoning and problem-solving

• Natural curiosity, a can-do attitude, driven and ability to take initiative

• Bachelor’s degree in market research/marketing or related social science, mathematics and/or other analytic disciplines

Essential Skills & Capabilities Communication

• Clear and effective written and verbal communication skills

• Confidently delivers messages and exemplifies Kantar values

Technical/ Analytical

• Working knowledge of marketing research methods, tools, and science

• Demonstrates understanding of various industry solutions

• Demonstrates technical leadership for maximum client impact

Location

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