Principal Product Manager, Design System
Listed on 2026-01-15
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Design & Architecture
Graphic Designer, Product Designer, Creative Design / Digital Art, UI/UX Design
Why Join Us?
To shape the future of travel, people must come first. Guided by our Values and Leadership Agreements, we foster an open culture where everyone belongs, differences are celebrated and we know that when one of us wins, we all win.
We provide a full benefits package, including exciting travel perks, generous time‑off, parental leave, a flexible work model (with some pretty cool offices), and career development resources, all to fuel our employees' passion for travel and ensure a rewarding career journey. We’re building a more open world. Join us.
Principal Product Manager, Design System Introduction to the team:The Product Team creates high-quality end-to-end experiences for travelers, partners, and Expedia Group. Our customer‑first mindset focuses on developing products that encourage loyalty and repeat business from our travelers and partners. We partner closely with teams across Expedia Group to achieve growth and results for our customers and company.
This role is ideal for someone who is passionate about where design meets technology, how well‑built systems can create beautiful consumer experiences with clear brand identities, and how AI is changing the way UI is both developed and engaged with. You’ll work closely with cross‑functional teams across product, design, engineering, and brand to ensure our platforms are ahead of where our site and app experiences are going.
Inthis role, you will:
- Lead the strategy and development of the design system powering Expedia, , Vrbo and many other brands. This includes our components, UI patterns, tokens, tools for prototyping and design, and visual assets used across web and mobile platforms
- Consistently bring in new opportunities to the system based on how consumer experiences are evolving to become more personalized, AI‑driven and fluid
- Collaborate with product, design, engineering, and brand teams to ensure the system supports both consistency and creative flexibility across multiple brands and their unique visual identities
- Influence and drive change across a wide program of work, elevating visual standards across the products delivered at EG
- Embed standards, like accessibility, into the system so teams inherit them by default
- Partner with teams working on high‑impact traveler experiences (e.g., home, shopping, checkout, AI assistant) to ensure the design system continually evolves
- You have 12+ years of product management experience, with a strong focus on consumer‑facing platforms or design systems.
- You have led cross‑functional initiatives and know how to influence without authority across design, engineering, and brand teams.
- You think in systems and can balance consistency, scalability, and brand differentiation in complex environments.
- You have experience working with or leading design systems at scale, ideally supporting multiple brands or platforms.
- You communicate clearly and confidently, and you’re comfortable working across time zones and disciplines.
- You may also have experience embedding accessibility standards into design systems.
- You may also have familiarity with AI‑driven personalization and its impact on consumer experiences.
- You may also have partnered with teams focused on high‑impact traveler experiences, such as home, shopping, checkout, or AI assistant features.
- You may also have a strong understanding of visual design principles and brand identity systems.
- You may also have experience with tools for prototyping and design, including component libraries and token‑based design systems.
Pay ranges:
Chicago – $208,000 to $291,500 (potential to increase up to $333,000). Seattle – $224,000 to $313,500 (potential to increase up to $358,500). Austin – $224,000 to $313,500 (potential to increase up to $358,500). Starting pay will vary based on multiple factors, including location, available budget, and an individual’s knowledge, skills, and experience. Pay ranges may be modified in the future.
Expedia Group is proud to offer a wide range of benefits to support employees and their families, including medical/dental/vision, paid time off, and an Employee Assistance Program. To fuel each…
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