Manager, Strategy

Business Overview

Webelieveinthepowerofmediatoreshapeourindustryandorchestrateabrand'sentireconsumerexperience,bybalancingbothwhatunitespeopleandwhatmakesthemdifferent.

Whenbrandsunitepeopleinculture,theybuild

Fame,andwhenbrandsconnectindividualstotheiruniquejourneys,theybuildcustomer

Flow.

Initiativebuilds Fame&Flowforbrandslike Nike,Amazon,Merck,andT-Mobile.

Mediaresponsibilityisattheforefrontofeverythingwedo,whetherit'screatingmediaplansthatreflectthediversityofourcommunities,promotebrandsafety,andfostersustainability.

Ouragencycelebratesdiversityinaninclusiveenvironmentwhereallofour6,000+strongtalentacross
90+marketsfeelseen,heard,andvalued.

Ourvisionistocreatenotonlyabettermediacompany,butalsoabettermediaindustry,andmaybeevenabetterworld.

Wemakeapromisetoourpeoplethatwedoubledownonseeing,celebrating&elevatingallthethingsthatmakeyou,uniquelyyou.

Andjustaswedoforourbrandsandclients,weconnectourpeopletothejourneysthatmatterinbuildingameaningfulcareer.

Therearefour

I'sin Initiativeandtheserepresentourcorevaluesandbehaviors.

• INDIVID[YOU]ALITY-youbringyourgenuineanduniqueselftoandintothework,everyday.
• INSTINCT-you'retunedinandarmedwithintelligence;youhaveabiasforaction-shithappenswhenyou'rearound.
• IMPACT!-youcaredeeplyabouttheimpactyouhaveonourclients,their customers,our community,themedialandscapeandourworldatlarge.
• IMAGINATION-yourabilitytoimagineandbringtolifetheideas,solutions,andthefutureof
  
  Initiative,makesus
  
  THEcreatemediaagencyintheworld.

Asa Strategy Manager ,youareresponsibleforthecreationofthestrategicdirectionabrandwilltakeincommunicationstoachievetheirbusinessgoals.

Youareresponsibleforhelpingtostrategize,produceandmakesenseofthekeycultural,consumerandmarketintelligencerequiredtodesignthebestpossibleholisticcommunicationsplantodeliveronthattask.

Youareresponsibleforcreatingthestrategicrecommendationsandengagingwiththeclientinanadvisorycapacity.

Itisnotyourresponsibilitytomanagetheclientrelationship&youwill-by Brief-reporttothe

Client

Leadtodeliverbrilliantstrategicthinkingfortheclientteam.

• Maintainexcellentclientrelationships&understandingoftheclients'keybusinessandchallenges;identify,develop&overseethedeliveryofuniqueandinnovativestrategiestodelivertheclient'sdesiredresults
• Makevaluablecontributionsduringclientmeetingswiththeabilitytochallengeothers'opinionsintherightforum/manner
• Armtheclientteamwithknowledge&expertisetospeakconfidentlyaboutthestrategicdirectionwhererequired;understandandspeaktoclientsconfidentlyaboutkeyproprietaryproductofferings
• Clearlyandconfidentlyenrichstrategicthinkingwithdata(ofallkinds) underpinnedbyacompellingstory
• Lead Velocity Planningfortheteamandclientbase
• Bringfreshthinking&inspirationintothe
  
  Strategic Processtohelptheteamsspringboardtobetter Strategicthinking
• Driveusageofthe Cultural Analytical Process /Toolstohelpteamsfindnewinsightsthatunlockgrowth
• Writecohesivecommunicationsarchitecturesthatdeliverontheplatformandgiveguidanceforhowthebrandwillplayinculture
• Train,guide&assistthe
  
  Strategy&Clientteamsindevelopmentandpackagingofideas
• Partner with Analyticstodevelopnewtools,inputtingintothedevelopmentofnew&cuttingedgeproprietaryplanning,researchandreportingmodelsforInitiative

• Provenabilitytothinkininnovativeandcreativeways
• Provenabilitytounderstandconsumers&their behaviors
• Experienceworkingwithclientsand/ormanagingclientrelationships

• 6+yearsinintegratedplanningroleinmedia,creative,innovationorcommunicationsdiscipline(digital,content,invention,social,activation)
• Abilitytothinkdifferently:creative&adaptive,entrepreneurial,independently-minded

Weoffera Total Rewardspackagethatincludesmedicalanddentalcoverage ,401(k) plans,flex spending,life insurance,disability,employeediscountprogram,employeestockpurchaseprogramandpaidfamilybenefitstosupportyouandyourfamily.

Thesalaryrangeforthispositionispostedbelow.

Whereanemployeeorprospectiveemployeeispaidwithinthisrangewilldependon,amongotherfactors,actualrangesforcurrent/formeremployeesinthesubjectposition,market considerations,budgetaryconsiderations,tenureandstandingwiththe

Company(applicabletocurrentemployees),aswellastheemployee's/applicant'sskillset,levelofexperie…