VP, Business Development

Overview

The Trade Desk (TTD) is changing the way global brands and their agencies advertise to audiences around the world. The Growth team sits at the forefront of our expansion, comprised of dynamic “hunters” who thrive on winning new business and opening doors to untapped opportunities. This is a chance to architect the next phase of our growth story with autonomy to design and execute strategies that bring new clients into The Trade Desk ecosystem, working across every vertical and collaborating with diverse independent agencies.

This is not just a sales leadership role; it’s a platform to shape how we engage with the market, build lasting partnerships, and set the standard for excellence in business development.

The Trade Desk (TTD) is seeking a Vice President, Business Development - Growth to lead our strategy and relationships with the world’s leading brands. This leader will own and scale several of TTD’s most strategically critical verticals—each complex on its own, together representing a massive share of revenue, influence, and future growth. This is a true GM-style role. You will run multiple vertical businesses in parallel, each with distinct buying dynamics, regulatory realities, and agency relationships, while building a cohesive operating model across them.

If you’re great at complexity, scale, and people leadership, this is your arena.

• Win New Business: Develop and scale the Growth Business Development team to deliver new business wins across all verticals
• Consultative and Strategic Selling: Develop and execute strategies to identify, qualify and close high-potential prospects
• Data Driven Sales Leadership: Use data and analytics to manage team pipeline, forecast performance and optimize sales processes, fostering a culture of performance, operational excellence, accountability and continuous improvement
• Orchestrate Cross-Functional Execution: Work closely across Sales and Client Services to ensure seamless handoff of new accounts to the Mid-Market team
• Represent TTD externally: Act as a senior ambassador for TTD within industry events and build relationships across brands, industries and with independent and local agencies

• 15+ years of experience in business development, sales leadership, or related roles, with significant experience in ad tech, SaaS, or digital media
• Demonstrated success in building and leading high-performing sales teams focused on new business acquisition
• Strong operational and analytical skills; advanced proficiency with Excel and sales analytics tools
• Experience managing scaled teams and complex pipelines across multiple verticals
• Experience shaping product or service strategies based on client feedback and market insights
• Exceptional communication and negotiation skills, capable of navigating complex multi-party agreements

• Authentic and values driven leader, someone who embodies our core values
• Collaborative leadership style, thrives in a non-political and team-first environment, builds trust and alignment across diverse groups of stakeholders and global teams
• Forward-looking perspective, anticipates industry shifts and demonstrates grit and adaptability navigating complexity and change
• Inclusive and empathic – champions diversity of thought and fosters an environment where all voices are heard and respected
• Low ego, high impact – prioritizes outcomes over credit

Residents of Colorado, California, Illinois, New York, Washington, and Washington, D.C. are eligible for The Trade Desk’s base compensation range for this role. The actual amount may differ based on experience, knowledge, skills, abilities, and location. Employees may be eligible for stock-based compensation grants, depending on role, performance, and company policy. The Trade Desk also offers other compensation such as sales-based incentives and commissions.

Benefits include comprehensive healthcare (medical, dental, and vision) with premiums paid in full for employees and dependents, retirement benefits with a 401(k) match, disability coverage, life insurance, well-being benefits, tuition reimbursement, parental leave, sick…