Field Marketing Manager

Recognized by Gartner in their Modern 4PL Market Guide, Redwood Logistics is at the forefront of industry innovation. Our cutting-edge supply chain technology pairs with the expertise of our brilliant minds to empower logistics execution across North America and Mexico.

Leveraging a comprehensive range of services, data-centric network solutions, and a seamlessly integrated platform, we have established our prominence as a key player in the mid‑market segment within the freight tech industry.

Whether you’re just starting your career or are an established professional looking for your next opportunity, Redwood inspires innovation across teams to provide transformative solutions for our customers.

As the Field Marketing Manager working within Shared Services (one of our entities), you’ll sit at the intersection of Marketing, Sales, Partnership, and Revenue Operation – turning Redwood’s growth priorities into high‑impact programs that deliver business impact.

You’ll build and run field marketing initiatives that create momentum: pipeline‑generating events, targeted ABM experiences, regional and vertical campaigns, partner activations, and sales‑enablement moments that move deals forward. This role is equal parts strategy and orchestration – connecting the “why” (business goals) to the “how” (plans, execution, measurement), and ensuring every program is aligned, well‑supported, and measurable.

In short, you’ll help Redwood show up in‑market with consistency and purpose – bringing teams together to deliver experiences that build trust, spark conversation, and drive revenue.

• Partner closely with Sales, Business Development, Partnerships, Brand/Comms, and Rev Ops to plan and execute integrated field programs aligned to revenue goals.
• Serve as the quarterback for field initiatives – owning timelines, stakeholders, dependencies, comms and follow‑through to ensure programs launch smoothly and drive outcomes.
• Align field strategy to the broader campaign calendar, promotion schedule, and business priorities (verticals, regions, segments).

• Own a rolling field marketing plan for assigned regions / segments
• Lead planning and execution for customer and prospect‑facing experiences, including:
  • Industry trade shows and conferences
  • Redwood‑hosted events (executive dinners, workshops, round tables, customer forums)
  • Partner co‑marketing activations
  • Local / Regional “field plays” that support pipeline creation and progression
  • Represent Redwood at events and provide onsite support as needed.

• Oversee end‑to‑end logistics: venue sourcing, vendors, contracts, shipping, booth assets, staffing schedules, run‑of‑show, and onsite execution.
• Coordinate internal participation: speaker prep, attendee enablement, staffing plans, and clear roles across teams.
• Distribute event plans, agendas, booth schedules, and post‑event summaries to stakeholders.

• Define goals, success metrics and reporting for field programs (e.g. registrations, attendance, meetings set, influenced pipeline, sourced pipeline, stage progression).
• Partner with Rev Ops and Demand Gen to ensure clean lead capture, routing, attribution, and follow‑up.
• Track program spend, manage budgets, and communicate pacing / variance proactively.

• Bachelor’s Degree in Marketing, Communications, Business, or a related field.
• 3+ years of experience in Field Marketing, Event Management, or Demand Generation, preferably within the Logistics, Supply Chain, or SaaS industries.
• Proven track record of managing large‑scale industry trade shows (e.g., Manifest, CSCMP, Freight Waves) and intimate executive‑level events (dinners, round tables).
• Communication:
  Exceptional written and verbal skills for speaker prep, internal enablement, and post‑event executive summaries.
• Willingness to travel (30–40%) to represent Redwood at regional and national events.
• CRM & Marketing Automation:
  Proficiency in Salesforce (for lead tracking and attribution) and Hub Spot/Marketo (for campaign execution).
• Project Management:
  Comf…