Charlotte Center Legal Advocacy - Communications Outreach Specialist

WHO WE ARE:

Charlotte Center for Legal Advocacy is a nonprofit provider that offers free legal assistance in civil matters to individuals living with low incomes in the Charlotte region. We seek a full-time Communications Outreach Specialist. More information about the Advocacy Center can be found on our website: www.

Charlotte Legal Advocacy .org.

The Communications Outreach Specialist plays a critical role in advancing Charlotte Center for Legal Advocacy's mission by increasing public awareness of our civil legal services and deepening engagement with the communities we serve. This position is responsible for developing and executing outreach and communications strategies that connect clients, partners, donors and the broader community to our work in health care access, public benefits, immigration, housing stability, tax issues and economic security.

• Create clear, engaging and accessible content for digital and print platforms, including website updates, newsletters, videos, social media posts, flyers and program materials
• Translate complex legal and policy information into audience-appropriate messaging
• Support storytelling efforts by highlighting client impact, program successes, and community partnerships (with appropriate confidentiality and consent)

• Coordinate outreach efforts to increase awareness of civil legal services among clients, community partners and referral sources
• Represent the organization at community events, resource fairs and partner meetings as needed
• Co-lead annual Back to School Bash in conjunction with Advancement Specialist and summer interns
• Develop outreach materials tailored to diverse audiences, including multilingual and culturally responsive content when appropriate

• Manage and maintain social media channels, including content planning, posting and engagement
• Track basic analytics to assess reach and effectiveness and adjust strategies accordingly
• Support email communications and campaigns in collaboration with the Advancement team

• Ensure all communications reflect Charlotte Center for Legal Advocacy's mission, values and brand voice
• Maintain consistency across programs while adapting messaging to specific audiences
• Assist with the Intranet and with internal communications as needed to support staff alignment and awareness
• Draft/update communications policies, together with the Chief Philanthropy Officer and Chief Executive Officer

• Work cross-functionally with program staff to identify outreach opportunities and communication needs
• Support Advancement initiatives through campaign messaging, event promotion and donor-facing communications
• Contribute ideas and strategies to strengthen overall communications and outreach efforts
• Assist with special projects and other departmental responsibilities as needed

• Perform other tasks as assigned by Chief Philanthropy Officer or Chief Executive Officer

• Bachelor's degree in communications, journalism, public relations or a related field
• A minimum of three years of experience in communications strategy development strongly preferred
• Exceptional verbal and written communication skills
• Bilingual with proficiency in Spanish highly preferred
• Effective team player with excellent interpersonal skills, including the ability to communicate diplomatically and professionally with a wide variety of constituencies
• Outgoing and comfortable talking to diverse audiences
• Strong ability to effectively juggle competing, time-sensitive priorities
• Proficient with Adobe Creative Suite, Canva, Microsoft Office, Word Press and other related technology platforms
• Availability to support occasional weekend and after-hours events
• Passion for social justice and the mission and vision of Charlotte Center for Legal Advocacy

Charlotte Center for Legal Advocacy supports a hybrid work schedule with core work hours, Monday - Friday, 8:30 am - 5:00 pm.

This position is a full-time, salary-exempt position. The annual…