Assistant Customer Loyalty Manager Charlotte- NC - Hawkins; Charlotte, NC

Since its founding in 1937, Krispy Kreme's focus has remained the same - making fresh doughnuts using our founder's original recipe. The brand's iconic Hot Light lets consumers know when doughnuts are being made in the shop so they can stop in and enjoy them hot, right off the line.

Associate Manager
- Customer Engagement will grow our relationship marketing capabilities, create relevant, multi-channel customer communications, and ultimately drive incremental growth to the business. This individual will be responsible for leading the planning and day-to-day deployment of communication to US consumers via Krispy Kreme's database marketing platforms. The Associate Manager will report to the Senior Manager, Global Customer Engagement and work closely with partners across US and global marketing, including brand marketing, digital consumer experiences, insights, technology, and creative services.

They will own CRM and loyalty campaigns from inception to implementation in a fast-paced environment and be responsible for monitoring and optimizing these campaigns, along with post-analysis, to increase efficiency and effectiveness for future deployment. This individual's focused commitment to excellent execution will provide an efficient means to engage with consumers on what matters most to them to build loyalty and visit frequency.

Curiosity and passion for learning new skills and techniques in a fast-changing environment are critical for success as the CRM practice evolves and grows at Krispy Kreme.

• 0-2 years of CRM and/or Loyalty marketing, particularly multi-channel
• Bachelor's Degree (advanced degree a plus)
• Well-versed in CRM and Loyalty Marketing lexicon and KPIs
• Proficient in using loyalty and messaging platforms
• Adaptable, analytical thinker who can work both strategically as well as in a hands-on/executional capacity
• Self-motivated and independent, with the ability to influence others without direct control
• Proficiency in data analytics to determine key insights to drive improvements
• Strong project management skills and exceptional attention to detail
• Ability to work cross-functionally and under tight deadlines
• Ability to manage multiple projects simultaneously, prioritize, and manage time effectively
• Excellent oral and written presentation skills
• Pass a pre-employment drug screen and criminal background check
• Ability to efficiently work in a hybrid (remote and in-office) environment*

* The above statements are intended to describe the general nature of work performed by the employees assigned to this job and are not the official job description for the position. The official job description will be provided during the application/interview process.

BENEFITS:

• Comprehensive benefits (medical, vision, and dental insurance)
• Employee discount program
• 401K plan
• Generous PTO Plan
• Company events
• Education Reimbursement
• Adoption Assistance
• Life Insurance
• FSA/HSA Plans
• Pet Insurance

Learn more at !

WHY KRISPY KREME?

At Krispy Kreme, we focus on:

• Loving People:
• Our global culture is best captured by our Leadership Mix, a dozen behaviors that define how we work with one another across the world and give back to our communities. Check out our leadership mix here.
• Belonging happens once each Krispy Kremer knows their bold authentic self is welcomed, dignified, and loved, where their wonderfully original identities flourish and thrive.
• Loving Communities:
• At Krispy Kreme, sharing joy is at the center of everything we do, and we strive to inspire this in our communities. Our brand purpose truly shines through our Acts of Joy and community fundraising initiatives.
• In the U.S., we have been donating unsold doughnuts to local food banks, with a goal of bringing a smile to our consumers as they enjoy a small, sweet treat. We partner with Feeding America and Convoy of Hope, who in turn partner with organizations nationwide to distribute donations to people in need through diverse types of programs and services.
• In 2022, we helped community groups raise $40 million globally. Last year in the U.S., we supported more than 83,000 fundraising events, raising nearly $37 million.
• Loving Planet:
• We have been conducting a multi-year global GHG emissions assessment to establish an emissions baseline, using this foundation to soon set goals for greenhouse gas emission reductions.
• We are working on reducing food waste through donation efforts, animal feed, and composting programs.

Krispy Kreme is an Equal Opportunity

Employer:

At Krispy Kreme, we believe that your originality sweetens our recipe. We value the diverse ingredients of the ethnicity, national origin, race, age, sex, gender, intersex, or veteran status of every individual. We strive for an inclusive culture that allows each of our peeps to bring their bold authentic self to work regardless of their religion, gender identity & expression, sexual orientation, or disability.

About Krispy Kreme

Headquartered in Charlotte, N.C., Krispy Kreme is one of the most beloved and well-known sweet treat…