Director, Paid Media Operations

Overview

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We are seeking a highly strategic and operationally driven Director of Paid Media Operations to lead the execution, optimization, and innovation of paid media campaigns across our diverse client portfolio. This role oversees the Paid Media team, ensuring operational excellence, performance consistency, and scalable campaign management across channels. The Director will work closely with Account Management, Strategy, and Sales teams to deliver measurable client results, drive revenue growth, and continuously advance our paid media capabilities.

• Oversee day‑to‑day execution of paid media campaigns across search, social, programmatic, display, video, and emerging platforms.
• Design and implement best‑in‑class operational frameworks for campaign setup, QA, optimization, and reporting.
• Ensure accuracy, efficiency, and quality across all media processes and deliverables.
• Partner with Analytics, Creative, and Strategy teams to ensure campaigns are data‑driven, on‑brand, and performance‑oriented.
• Lead and mentor a team of Digital Marketing Specialists and Media Managers, fostering growth, collaboration, and accountability.
• Build a culture of operational rigor, innovation, and performance excellence.
• Define clear goals and KPIs for team and individual performance.
• Work closely with Account Management and Sales to align media strategies with client objectives, budgets, and KPIs.
• Support new business initiatives with media strategy insights, forecasts, and operational plans.
• Collaborate with Strategy and Analytics to translate campaign insights into actionable client recommendations.
• Drive continuous improvement in campaign efficiency and ROI across all paid media channels.
• Evaluate and test emerging tools, platforms, and technologies to enhance campaign delivery and measurement.
• Manage paid media budgets across clients, ensuring optimal allocation, pacing, and forecasting accuracy.
• Oversee development of reporting frameworks that deliver clear, actionable insights for internal and client stakeholders.

• 7+ years of experience in digital advertising or performance marketing, with at least 3 years in a leadership role within an agency or similar.
• Deep expertise across Google Ads, Meta, Linked In, You Tube, and programmatic DSPs.
• Strong background in campaign operations: trafficking, tagging, tracking, QA, data governance, and attribution.
• Proven success in managing multi‑channel campaigns and scaling operational processes.
• Demonstrated leadership experience with the ability to inspire, coach, and develop high‑performing teams.
• Exceptional collaboration skills, with experience working cross‑functionally with Account, Strategy, and Analytics.
• Data‑driven mindset with strong analytical and reporting capabilities.
• Familiarity with performance tools (e.g., Google Analytics, Looker, Data Studio, Supermetrics).

• Competitive compensation.
• Medical, dental, vision, FSA, 401(k), life insurance products, and more.
• 8 paid holidays + FTO.
• Fitness membership reimbursement.
• Highly collaborative and flexible environment.
• On‑site and remote opportunities.

Fusable is committed to providing equal employment opportunities in all employment practices. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, citizenship status, marital status, age, disability, protected veteran status, sexual orientation or any other characteristic protected by law.

Fusable participates in the E‑Verify program.