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Senior Visual Designer
Job in
Charlotte, Mecklenburg County, North Carolina, 28245, USA
Listed on 2026-02-02
Listing for:
Real Botanicals
Full Time
position Listed on 2026-02-02
Job specializations:
-
Creative Arts/Media
Graphic Designer, Digital Media / Production
Job Description & How to Apply Below
We’re looking for a Senior Visual Designer to help lead and execute visual design across our brand. This role is for someone who not only works within brand systems but can also create, document, and evolve brand standards that scale across digital, video, print, and advertising. You will be hands‑on in design while also owning brand consistency across all channels.
Responsibilities- Create, document, and maintain comprehensive brand standards and brand guideline manuals
- Own and uphold brand standards across digital, video, print, and advertising creative
- Conceptualize and develop visual ideas for ad campaigns across digital and paid media
- Design digital assets, including website graphics, landing pages, email, social, and paid media
- Create and adapt video assets for web, social, and advertising (motion graphics, light editing, animated typography, etc.)
- Design and produce print materials, including sales sheets, catalogs, brochures, labels, packaging, and POS collateral
- Prepare print‑ready files, manage revisions, and ensure accuracy across specifications
- Coordinate with printers and vendors to ensure quality, color accuracy, and on‑time delivery
- Develop campaign creative that is visually cohesive across static, motion, and physical formats
- Review internal and external creative to ensure alignment with brand standards
- Evolve the brand system as new products, channels, and campaigns are introduced
- 5+ years of professional graphic design experience
- Proven experience building and documenting brand systems and brand guideline manuals
- Strong understanding of typography, layout, color systems, and visual hierarchy
- Demonstrated experience in digital design for web and performance marketing
- Ability to concept and execute advertising creative, not just production design
- Hands‑on experience with print production, prepress, and file setup
- Experience creating or editing video and motion assets
- Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects, or Premiere)
- Highly organized with strong attention to detail across digital and physical deliverables
- Experience working with e‑commerce or consumer brands
- Familiarity with Figma or collaborative design tools
- Experience managing multiple SKUs, labels, or regulated packaging
- Understanding of short‑form video storytelling and motion systems
- A portfolio demonstrating strong brand‑driven work across digital, print, video, and advertising
- Clear examples of ad campaign concepting and execution
- Confidence owning creative execution from concept through production
- A balance of strategic thinking and hands‑on craftsmanship
Position Requirements
10+ Years
work experience
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