Principal Product Architect – Marketing Technology

Overview

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Humana is modernizing its marketing technology ecosystem—and we’re looking for a visionary product architect to lead the design and integration of capabilities across platforms. As Principal Product Architect – Mar Tech Ecosystem, you’ll define the architecture, governance, and interoperability of tools that power personalized, omnichannel member experiences.

This is a strategic leadership role where you’ll shape how Humana’s Mar Tech stack evolves to support enterprise marketing goals. You’ll serve as the primary interface with IT and Enterprise Architecture, leading the annual planning process and co-developing an integrated roadmap for all modernized capabilities and platforms—ensuring they are scalable, compliant, and future-ready.

Become a part of our caring community and help us put health first Humana is modernizing its marketing technology ecosystem—and we’re looking for a visionary product strategist to lead the design and integration of capabilities across platforms. As Principal Product Capability Architect – Mar Tech Ecosystem you’ll own the vision, strategy, and integrated roadmap for Humana’s Mar Tech product ecosystem—championing the delivery of capabilities that power personalized, omnichannel member experiences.

This is a strategic leadership role where you’ll shape how Humana’s Mar Tech stack evolves to support enterprise marketing goals. You’ll act as the primary product owner, aligning stakeholders across Marketing, IT, and Enterprise Architecture to prioritize investments, shape the integrated capability roadmap, and ensure solutions are scalable, compliant, and future-ready.

This role leads the strategy and product lifecycle for Humana’s Mar Tech ecosystem, ensuring platforms deliver maximum business value, support growth, and address member needs. You’ll partner closely with IT, Data, and Marketing to prioritize development, set product vision, and ensure alignment with business goals.

• Strategy & Capability Design:
  Serves as a trusted advisor to the AVP of Marketing Technology Product Management, providing strategic counsel on holistic Martech capabilities and assist in shaping team priorities.
• Define and maintain the Mar Tech capability design solutions, including orchestration, personalization, content, and analytics platforms.
• Own the full-stack view of the ecosystem, ensuring data flows, platform integrations, and system dependencies are optimized for scale and compliance.
• Evaluate emerging technologies and guide buy vs. build decisions to support long-term sustainability and interoperability.
• Prevent fragmentation and duplication by designing reusable components, shared services, and standardized APIs.

• Collaborate with product managers, engineering teams, and business stakeholders to guide capability development and platform strategy.
• Serve as a strategic advisor to senior leadership on Mar Tech capabilities, integrations, platform investments, and innovation opportunities.

• Establish governance frameworks for platform usage, data standards, and capability ownership.
• Monitor system performance, usage patterns, and technical debt to inform roadmap decisions and optimization efforts.

• Designs and manages the operating cadence of Martech Product Leadership (staff meetings, LT meetings, QBRs, all-hands, board prep).
• Tracks decisions, commitments, and organizational KPIs on behalf of the Martech Product team.
• Contribute to enterprise planning efforts by modeling future-state architecture and identifying opportunities for consolidation or innovation.

• Ensure Humana’s Mar Tech product suite delivers scalable, compliant, and high-performing solutions that enable modern marketing operations.
• Drive innovation by aligning Mar Tech investments with enterprise strategy, reducing complexity, and focusing on measurable business value.

• Bachelor’s Degree in Computer Science, Marketing Technology, or a related…