Head Of Marketing

Purpose of the job

Developing, implementing & executing strategic marketing plans for an entire organization to ensure brand and business scale.

• Passionate marketing mind that is looking to scale a challenger brand.
• People-person with excellent communication skills.
• Understanding of traditional & emerging marketing channels.
• Ability to think creatively and innovatively.
• Analytical skills to forecast & identify trends & challenges.
• Familiarity with the latest trends, technologies & mythologies in graphic designs, web design, production etc.

Centurion

Marketing

Marketing

CEO

Content Creator, Designer

Our client is a trail blazer and leading automotive company in both retail and digital environment. While committed to delivering customer service excellence and exceptional product offering, remain innovative across all business units. The organization is a fast‑paced challenger brand with big ambitions and is seeking a dynamic and experienced Head of Marketing to lead our marketing efforts and drive our brand and business to new heights.

The Head of Marketing will be responsible for developing and executing the company's marketing strategy and plan to increase brand awareness and reach, create campaigns and content that drive audience resonance, drive customer acquisition through leads, drive innovation within the business, and work closely with the operational teams to ensure alignment of the brand strategy across the business. This role requires a strategic thinker with a deep understanding of the South African target market, a thirst for knowledge and customer understanding, exceptional leadership skills, a flare for ideation and creative thinking, with a proven track record in managing successful marketing campaigns.

1. Strategic Planning:
Develop and implement comprehensive marketing strategies, plans and campaigns to achieve business goals and drive aggressive business growth and scale. Staying abreast of current market condition, competitors and segments to identify opportunities and understand customer needs and preferences. Attend weekly Management Meetings to drive the marketing strategy across the business. Collaborate across the business division to identify new opportunities which align marketing strategies with business objectives.

2. Service Provider Management:
Manage and monitor service providers to ensure they are delivering the agreed outputs and continuously drive improvement. Manage the budget, scope of work and delivery of key service providers.

3. Campaign Management:
Identify and allocate key service providers to deliver against campaign objectives. Oversee the creation and execution of innovative marketing print, and events. Analyse and measure the effectiveness of marketing campaigns, making data‑driven decisions to optimize performance.

4. Brand Management:
Lead brand positioning and messaging to ensure consistency and strengthen brand identity. Create and manage the brand messaging matrix and drive this across the business and with service providers. Manage positive public standing through PR efforts and maintain favourable media relations. Ensure the brand is represented accurately and consistently across all external and internal communication channels. Build, mentor, and lead a high‑performing marketing team.

Drive ideation and collaboration across the business departments. Foster a collaborative and creative work environment, encouraging team members to contribute ideas and take ownership of projects.

6. Budget Management:
Prepare and manage the marketing budget, ensuring efficient allocation of resources and funds. Track and report on marketing expenditures and ROI.

7. Partnerships and

Collaboration:

Establish and maintain strategic partnerships with agencies, vendors, and other third‑party organizations. Align with sales, product development, and customer service teams to ensure cohesive and customer‑centric marketing efforts. Ensure partners collaborate and report on the brand with a united perspective of the brand's…