Digital Content, LMS and Multimedia Specialist

The Digital Content, LMS & Multimedia Specialist will lead the creation and management of engaging digital experiences across websites, learning platforms, and multimedia channels. This multifaceted role blends website design, digital marketing, video content creation, and learning management system (LMS) administration to enhance our digital learning and engagement strategy.

Key Responsibilities

• Website Design & Hosting

• Design, build, and maintain responsive, user-friendly websites using platforms such as Word Press and Elementor.

• Manage hosting environments, including domain registration, DNS management, backups, SSL certificates, and email setup.

• Optimize websites for performance, SEO, mobile responsiveness, and security.

• Update site content regularly and improve UX/UI to enhance user experience.

• Troubleshoot and resolve technical issues in collaboration with hosting providers.

• Digital Marketing & Social Media

• Plan and execute digital marketing campaigns across multiple platforms.

• Create and schedule engaging content for social media (Facebook, Linked In, Instagram, You Tube).

• Use tools such as Meta Business Suite or Buffer for post management and analytics.

• Design digital assets including banners, infographics, and promotional graphics.

• Monitor trends and develop strategies to boost online presence and engagement.

• Video Production & Multimedia Content

• Create and edit professional-quality videos for training, marketing, and engagement.

• Work with internal teams to turn scripts into visually appealing learning modules.

• Incorporate branding, animation, transitions, voiceovers, and closed captions as needed.

• Maintain an organized media library for easy access and reuse.

• Learning Management System (LMS) Management

• Set up, configure, and manage LMS platforms such as Learn Dash or Moodle.

• Upload and structure courses, quizzes, assignments, and learning paths.

• Administer user access, track learner progress, and generate learning reports.

• Provide basic user support and resolve LMS-related technical issues.

• Analytics & Digital Strategy

• Monitor and report on key metrics: website traffic, social engagement, and LMS usage.

• Analyze performance data to drive continuous improvement and innovation.

• Participate in planning sessions and contribute digital insights and recommendations.

Requirements Skills and Qualifications

Essential:

• Demonstrated experience in web design and web hosting administration.

• Proficiency in graphic design tools (e.g., Canva, Adobe Photoshop, Illustrator).

• Strong video editing skills using tools such as Create Studio, Cap Cut, Adobe Premiere.

• Familiarity with LMS platforms (e.g., Learn Dash, Moodle).

• Solid understanding of social media management and content creation.

• Working knowledge of HTML, SEO best practices, and Google Analytics.

• Highly creative, detail-oriented, and strong interpersonal communication skills.

Preferred:

• Experience in instructional design or e-learning content development.

• Background in ICT, Multimedia, Digital Marketing, or related field.

• Animation and voice-over production skills.