Founding Account Executive - Wilgot

Overview

The Mission:
Enabling Agentic Commerce

The landscape of digital trade is undergoing a seismic shift. Traditional search, defined by keyword-matching and endless scrolling, is breaking. It is being replaced by intent-driven, conversational AI discovery. At Wilgot, we are building a new category of tools called Agentic Product Optimization (APO) to help D2C brands survive and thrive in this shift to agentic commerce. We are not just disrupting an industry;

we are providing the essential infrastructure for the next era of retail. We transform static product catalogs into living, adaptive agents, ensuring that brands are the most relevant and trustworthy answers when AI systems decide what to surface.

Momentum

Institutional Backing:
We are well-funded by leading investors and recognized by Dawn Capital as one of the top 20 European companies shaping the future of e-commerce.

• Proven Traction:
  We are already revenue-generating with strong product-market pull and early enterprise customers in e-commerce and travel.
• The Transition:
  Until now, sales at Wilgot have been founder-led. We are now ready to scale. We are hiring our first Founding Account Executive to take that core founder motion and turn it into a repeatable, scalable commercial engine.

What Wilgot Does

Wilgot transforms static product catalogs into adaptive, AI-native assets. We help brands:

• Discover hidden demand and language across Google and AI search engines
• Generate structured, multilingual, AI-optimized product content at scale
• Continuously monitor and improve visibility through a closed feedback loop

Our customers win by becoming the most relevant and trustworthy answer when AI systems decide what to surface. Dawn Capital recently named Wilgot one of the top 20 European companies shaping the future of e-commerce.

Why This Role Exists

We are hiring our first Founding Account Executive to take the core founder motion and turn it into a repeatable, scalable commercial engine. This is a builder role with a clear executive trajectory.

The Challenge:
From Founder Intuition to Repeatable Motion

Your primary objective is to codify the "magic" the founders have used to close early deals into a scalable, data-driven process.

• ICP Validation: Validate and refine the Ideal Customer Profile (ICP) for the UK market. Determine which segments of the UK D2C landscape are the highest-leverage opportunities for our technology.
• Consultative Execution: Lead with curiosity. With support from our founders, own the full sales cycle for the UK market, focusing on deep discovery and a consultative approach that positions you as an expert partner.
• Quality Over Quantity: In this early stage, it isn't just about scale. Identify brands we can truly help, ensuring high customer success and powerful references rather than chasing a number.
• Building the Playbook: Transition our sales motion from founder-intuition to a documented, repeatable sequence. Define how we build and maintain trust at scale.
• Trusted Advisor Status: Understand the prospect's broader business goals and ensure Wilgot is positioned as a strategic necessity.

Who You Are

• Data & Numbers Driven: You live in the metrics. You prove it through data; you are obsessed with funnel health, CAC/LTV ratios, and identifying levers that drive predictable revenue.
• Intellectual Curiosity & Business Acumen: You quickly master our technical landscape and understand a prospect's underlying business challenges. You sell solutions, not just features.
• The "Consultative Closer": 4+ years of B2B SaaS sales experience. You win by being the most helpful person in the room and building long-term relationships with stakeholders.
• Systems Architect: You love unlocking new accounts and obsess over process, conversion rates, messaging resonance, and scalability.
• High-Trust Operator: You can work directly with a founder, turning vision into a professional, scalable sales operation.

The Trajectory:
Leading Wilgot sales efforts

This is a foundational hire. We are looking for a future sales leader who can sell today and lead tomorrow.

• The Builder Phase:
  Master the consultative sales motion, close the first wave of UK accounts, and refine the…