Marketing Manager

Job Title

Marketing Manager (HOT0C9KF
)

HOT0C9KF

The Waldorf Hilton, London Aldwych London WC2B 4DD

£40,000 a year

WELCOME TO A WORLD OF OPPORTUNITIES AT THE UK’s #1 GREAT PLACE TO WORK 2025, AS VOTED BY OUR TEAM MEMBERS!

T he historic Waldorf Hilton in London, is entering a new era – redefining its position within the London hospitality market as we embark on a full refurbishment. We are looking for a Marketing Manager who will play a critical role in shaping, communicating, and embedding this repositioning across all markets and channels.

This role is not simply about executing marketing activity. It is about owning the brand narrative, elevating the newly transformed hotel and its venues, and ensuring our refreshed identity is consistently reflected in every guest touchpoint.

• Free and healthy meals when on duty
• Grow your Career!
• Personal Development programmes designed to support you at every step of your career
• A chance to make a difference through our Corporate Responsibility programmes – Find out what and how we are doing (  )
• Team Member Travel Program: discounted hotel nights plus 50% off Food and Beverages (subject to individual outlets)
• Team Member Referral Program
• High street discounts: with Perks at Work
• Holiday: 28 days including bank holidays (increasing yearly to up to 33 days)
• Discounted dental and health cover
• Modern and inclusive Team Member’s areas

Reporting to the Commercial Director, the Marketing Manager is a key contributor to the hotel’s commercial success, responsible for driving awareness, demand and revenue across Rooms, F&D, and Meetings and Events. Pivotal in developing and implementing the annual marketing plan, driving key objectives, current initiatives and relevant marketing activities relating directly to our hotel.

· Lead, inspire, and develop a small but high-performing Marketing Team, fostering a culture of creativity, accountability, and excellence.

· Provide clear direction, coaching, and regular feedback to ensure team members grow in capability, confidence, and commercial impact.

· Champion collaboration across departments – Rooms, F&D, Events, Operations – ensuring the entire team understands and supports the hotel marketing strategy.

· Create an environment where ideas are welcomed, innovation is encouraged, and team members feel empowered to contribute to the hotel’s refreshed brand vision.

· Foster strong internal communication pathways, ensuring the team is aligned on goals, priorities, timelines and performance expectations.

· Lead the development and execution of a comprehensive repositioning strategy to relaunch the hotel and its venues, during and post-refurbishment, ensuring the transformation is effectively communicated to local, national and international markets.

· Shape and manage the hotel’s refreshed brand identity, ensuring all messaging, visuals, and content align with the new positioning and Hilton brand standards.

· Continuously analyse the market, competitor landscape, and customer insights to strengthen the hotels competitive position and uncover new opportunities.

· Work closely with the Commercial Director and senior leadership to translate commercial goals – occupancy, ADR, F&D performance and event demand – into integrated, insight-driven marketing plans.

· Oversee all online channels for the hotel and its venues, ensuring content is accurate, compelling, and reflective of our brand identity.

· Manage digital campaigns, social media strategy, and third-party listing optimisation to maximise reach, engagement and conversion.

· Conduct monthly audits of all external booking sites and Hilton tools, ensuring information is up to date and aligned with current promotions and brand messaging.

· Develop high quality content (copy, imagery, video, storytelling campaigns) that showcases the hotel’s spaces, elevated experiences and unique heritage.

· Lead all photoshoots and creative production initiatives supporting the repositioning and ongoing brand narrative.

· Ensure consistent brand application across all guest facing and internal collateral, working closely with PR, creative agencies, and regional…