Strategy Director

Overview

BRAND: Saatchi & Saatchi Wellness
Job Function: Strategy
Location: London, United Kingdom
Experience Level: Specialist
Workplace Type: Hybrid

Saatchi & Saatchi Wellness is a full-service creative agency operating in the health and wellness space. Our purpose is to unleash the 'Wellness Effect' in every person through meaningful personalised experiences, because we achieve greater outcomes when we are fully engaged in our wellness. We believe when our people do well, our work does well, our clients do well, and our patients do well, inspiring even more wellness in the world.

We sum it up in two small words...
Do Well.

That's the what, but the how is guided by four defining principles - curious, creative, discerning, brave. These are the values we look for and nurture in others and ourselves, underpinning as they do a culture of collaborative entrepreneurialism that drives high-performance.

We're looking for someone who is experienced and ambitious in Strategy, looking for new opportunities in a fast-growing team. You must be well-versed in leading the strategic capability on major global business and overseeing planning across a portfolio of accounts. As well as your skills and experience we'll look closely at what you bring to the role in terms of personality and style.

We're an energetic team, with a shared purpose to do outstanding work in health and wellness, and we are looking for fresh ideas and energy that will move the agency forward. The job requires collaboration, creativity and resilience; being there for your team when things get challenging is essential.

You will also need to be good at the small things: attention to detail, self-management, completing timesheets and delivering on time, are all essential parts of being a great strategist.

• Lead cross functional commercial, marketing, brand and creative strategies
• Distil complex go-to market strategies into simple, winning strategic stories
• Identify the client business problem and look for strategic answers to issues
• Understand the client business from a franchise or portfolio level where required and join the dots across complex portfolio, advising client teams on big picture portfolio strategies and co-positioning
• Manage complex creative and portfolio architecture across multiple audiences, objectives and stakeholders
• Integrate equity management tools and measures into strategic brand planning and can steer brand communications to drive brand value
• Work with the client to create and align on the brief to agency, guide and mentor client in development of good agency briefs
• Work with ECD/CD to drive creative excellence and work collaboratively with creative teams to produce world class creative product
• Lead the creative validation and concept testing process without losing creative excellence, taking clients along on the creative journey
• Partner with scientific strategists, leveraging their insight and deep scientific understanding to build superior evidence-based strategy, ensuring scientific insight is pulled through into commercial and creative strategy
• Take leadership in development of omni-channel comms planning for clients
• Champion innovative channel ideas driven by insight and data, and find new creative platforms to reach customers, integrating strategy, creativity and technology
• Lead the team in data and analytics to help measure and track communications
• Manage research and insight design, translating data into compelling insight
• Own strategy and lead presentations in large scale pitches, client meetings and workshops
• Construct, run and moderate workshops from large to small client teams, across all strategic situations - commercial, go-to-market, creative and communications
• Actively network across the agency and the Groupe, looking to access tools and skills to bring innovation to the agency
• Play a key part of the strategic team at Saatchi Wellness, working with the Head of Strategy to set the direction and agenda for the broader cross disciplinary team

• Demonstrates energy and enthusiasm, with a strong ability and passion to roll your sleeves up and deliver the work
• Experience of strategy/planning at a director level within a marketing or creative agency
• Commercial experience from within the pharma/healthcare industry is essential
• Be confident leading the strategic capability on large global accounts
• Experience of senior stakeholder management and senior client management
• Mastery in a comprehensive suite of strategic tools that can be drawn on for any given challenge, constantly looking for new ways of working and thinking that will deliver innovation to the business, whilst being grounded in core brand planning capabilities
• Proven ability to work on a wide range of accounts and projects and be able to take most client requests in your stride - with a calm approach regardless of the deadline
• Complete understanding and knowledge of commercial brand strategy
• Line-management experience, and passion to support individuals' development…