Digital Marketing Manager

We're looking for a proactive and data-driven Digital Marketing Executive with strong PPC experience and a well-rounded digital skill set to support SEO, website management (Word Press), and analytics (Google Analytics & Google Search Console). You’ll thrive in a fast-moving, agile environment where testing, learning, and adapting quickly is the norm. The role holder will sit within the Growth team, responsible for our NHS practice, GP s is an exciting opportunity to shape performance-based marketing activity, contribute to multi‑channel campaigns, and help drive digital performance across the funnel.

The role will be integral in acquiring new customers across our paid and owned channels. The role holder will create campaigns and manage their implementation from start to finish, and will be creatively minded with a critical eye for brand guidelines. While based in the growth team, this role requires excellent networking skills with other departments to engage the wider organisation in developing plans and content for blogs and social media posts.

This is a permanent role, working 5 days in the office (Mon‑Fri, 9am to 6pm). We are based in Drummond Street, Euston.

• Plan, manage and optimise PPC campaigns (Google Ads, Bing, social where relevant) to drive performance and ROI.
• Support ongoing SEO efforts including keyword research, on-page optimisation, and content recommendations.
• Manage website content and updates in Word Press – ensuring strong UX, technical hygiene and SEO performance.
• Monitor, report and analyse website and campaign performance using Google Analytics, Google Search Console and other relevant tools.
• Run A/B and multivariate tests to improve campaign performance and website conversion rates.
• Help develop reporting dashboards and performance insights to inform decision making.
• Stay ahead of industry trends and innovations across digital marketing.

• Proven experience managing PPC campaigns with strong hands‑on experience in Google Ads.
• Proficient in Google Analytics, Google Search Console, and Word Press.
• Solid understanding of SEO principles and tactics.
• Strong analytical skills and comfortable working with data to generate insights and action.
• Experience with A/B testing tools and CRO methodologies.
• Can adapt to changing circumstances and be open to new ideas and approaches.
• Take initiative to identify and address challenges and opportunities without always needing explicit direction.
• Work effectively in teams, respect diverse perspectives, and contribute positively to group dynamics.
• Provide ongoing and ad‑hoc support across a range of marketing projects, including external social media campaigns, email marketing campaigns, event management, etc.

• Experience in e‑commerce or high‑growth industries.
• Familiarity with tag management systems (e.g., Google Tag Manager).
• Knowledge of HTML/CSS basics.
• Experience in testing platforms such as VWO.

• Competitive salary
• eMed flex‑leave
• 5% employer pension contribution for 5% employee contribution
• Life Insurance 4x annual base salary
• Health cash plan
• Employee Assistance Program
• Eye care voucher reimbursement (up to £20)
• Enhanced Maternity, Paternity and Adoption pay.
• Health & Wellbeing resources
• Up to £80 towards noise‑cancelling headphones

Please note that offers of employment are subject to receipt of satisfactory references and a enhanced DBS check.

Whether you work in one of our offices, clinics or as part of our remote clinician workforce, eMed is highly collaborative and fun! You’ll have a chance to work in a fast‑paced environment with experienced industry leaders. We have a learning environment where you can make an impact.

At eMed our people aren’t just part of a team, they’re part of something bigger. We’re a vibrant community of creative thinkers and doers, forging the way for a new generation of healthcare. We serve millions, but choose our people one at a time…

We believe that difference inspires a better, healthier world. That’s why it’s at the heart of everything we do. From our people to our products, difference enriches every part of our business and creates a culture based on equality of opportunity, and in which all employees can progress their careers. We’re committed to creating an environment of mutual respect where equal employment opportunities are available to all applicants without regard to race, colour, religion, sex, pregnancy status, national origin, age, physical and mental disability, marital status, sexual orientation, gender identity, gender expression, genetic information, and any other characteristic protected by applicable law.