Executive Director

Overview

This role will be focused on leading the European Regional Hub team working across the SC Johnson portfolio of exciting and forward‑facing FMCG brands in the Air Care, Home Cleaning, Pest Control and Lifestyle brand categories.

The London digital hub team plays a critical role not only in full funnel planning & buying across all platforms (Paid Social, Programmatic, Search and Retail media) and close planning collaboration with our local teams (who own their individual brand plan holistic communications’ strategies) and vendors, but also providing Thought Leadership, Education and Best Practice sharing with the client team.

You will be responsible for managing, developing and upskilling a regional team of digital specialists and beyond SCJ, you will be a leader within the Performance Community, and will have the opportunity to support in new business pitches, team training, and to mentor and support more junior colleagues.

• Lead the European Regional Hub team across all SC Johnson FMCG brands.
• Drive full funnel planning & buying across Paid Social, Programmatic, Search and Retail media.
• Collaborate closely with local teams on brand plan holistic communications strategies and vendor relationships.
• Provide thought leadership, education, and best‑practice sharing within the client team.
• Support new business pitches and mentor junior colleagues.

• Proven background in performance media, with expertise across paid search, paid social, programmatic, direct display and ecommerce, with a depth of specialism in at least one channel.
• Activation experience, coupled with strategic expertise.
• Comfortable managing relationships with clients and colleagues, and experience managing a team of specialists, ensuring efficient output and quality of work.
• Specialised in one field and understand the work required to activate digital campaigns.
• Experience in driving JBPs with key media partners and coaching the team to select the right partners based on strategic goals of the client.
• Help the client shape their digital measurement agenda.
• Leader in the performance team, overseeing output of the department for your client.
• Solid understanding of the basic principles within all paid-for digital channels (Programmatic Video & Display, Search, Social, Affiliates, eCommerce).
• Understanding of the Ad‑Tech ecosystem with a focus on delivery of creative message and tracking via an adserver.
• Experience with analytics platforms such as Google Analytics or Adobe Omniture.
• Planning digital campaigns across paid channels and an understanding of audience generation/selection or collection via adserver/pixel/DMP.
• Understanding of the role of publishers and/or technology platforms widely used across paid‑for digital media channels.
• In‑depth understanding of KPI selection within paid‑for digital media channels.
• Understanding of bid‑management platforms and how they can help optimise within channel.
• Experience managing people and developing their careers through an in‑depth learning program.
• Experience activating media and understanding of best practice across campaign setup, QA, reporting, insight generation and finance.

At OMD EMEA, we strive to deliver on our promise of ‘
better decisions, faster
’ for our clients, partners and all 6,000+ OMDers across our region every day. As part of the world’s largest media network, our business is staging experiences for consumers who have more choice and less attention than ever before. The key to the process is empathy. Empathy to see the world through the eyes of the consumer, to recognise the needs of our clients and to identify aspirations of our talent.

Learn Fast, Act Fast. To help navigate the road to a ‘new normal’, learning from, and acting upon data signals at scale and speed is crucial. Visit Why OMD? to learn more about our unique Act Fast Framework.

Our working pattern for colleagues is to be present in the office three days a week at our offices in London with the other days available to work remotely. Let us know if you have any questions about our working pattern as part of your application and interview process.

At Omnicom Media…