Inside Sales Representative; B2B​/Industrial​/Outbound

Position Description

Since 1974, Shermco has become North America’s largest and fastest growing NETA‑accredited electrical testing organization. Our focus is to make sure electrical power systems are functioning properly and safely. Additionally, our Professional Engineering Group, Rotating Machinery Division, Renewable Energy Services, and Field Repair and local Repair Service Centers, places Shermco in a position to handle all things electrical, all done with an emphasis on safety and client service.

Shermco Industries is seeking an Inside Sales Representative. Our Sales and Marketing team is seeking an entrepreneurial, results oriented Inside Sales Representative to help shape our growing Mid central Region. Reporting to the Sales Operations & Marketing division, the ISR will play a crucial role in driving our growth by identifying and nurturing potential clients through proactive outreach. This role involves conducting outbound calls, emails, and other forms of communication to generate new business opportunities and support the company's sales objectives.

The Inside Sales Representative will work closely with the sales and marketing teams to develop and execute lead generation strategies, ensuring a steady pipeline of quality leads. Ideally we want this person in Houston, TX but we will consider someone in Minneapolis, MN or Cedar Rapids, IA or Detroit, MI. You can work remotely from any of these locations.

• Identify target accounts, projects, contacts, and facilities to support regional branch strategies.
• Generate qualified leads for Territory Account Managers through marketing campaigns and projects tracking.
• Utilize historical and market data to identify ideal customer profiles.
• Participate in cross-functional team meetings and sales meetings to foster team collaboration.
• Serve as a secondary point of contact for customers.
• Conduct outbound calls and emails to generate new business opportunities.
• Develop and maintain a pipeline of quality sales leads.
• Collaborate with sales and marketing teams to execute lead generation campaigns.
• Utilize CRM systems to organize and maintain accurate lead information.
• Qualify website and phone inquiries to gather customer insights for Territory Account Managers.
• Continuously learn Shermco’s services to craft value proposition messages.
• Coordinate and host meetings between clients and Territory Account Managers to understand customer needs and develop sales skills.

• 1-2+ years of relevant experience in inside sales, marketing, or lead generation ideally selling to industrial end markets and contractors or to industries like oil & gas, chemical, data center, semiconductor, utilities or manufacturing, etc.
• Proven track record in market analysis and leveraging data for lead generation campaigns.
• Bachelor's degree in marketing, analytics, business, engineering, or related fields preferred but not required
• Comfortable contacting prospects (cold calling) via phone calls or other channels, adhering to the planned outreach schedule.
• Proven track record of meeting or exceeding sales targets.
• Strong communication and interpersonal skills.
• Ability to work independently and as part of a team.
• Strong organizational skills and attention to detail.
• Ability to handle rejection and maintain a positive attitude.
• Extensive knowledge of Microsoft applications, including Excel, Power BI, and PowerPoint.

• Sales Acumen:
  Ability to identify and qualify sales leads effectively.
• Communication:
  Exceptional verbal and written communication skills.
• Resilience:
  Ability to handle rejection and persist in pursuing leads.
• Resources Proficiency:
  Familiarity with CRM systems, lead generation tools, and marketing automation platforms.
• Customer Focus:
  Dedication to understanding and meeting customer needs.
• Time Management:
  Proficiency in managing multiple tasks and prioritizing effectively.
• Adaptability:
  Thrives in a dynamic, fast‑paced, and team‑oriented environment.
• Self‑Motivation:
  Independent and accountable, excelling in task execution with minimal supervision.
• Continuous Improvement:
  Driven to enhance approaches,…