Digital News Content Creator - Kcrg

About Gray Media

Gray Media, or Gray, is a multimedia company headquartered in Atlanta, Georgia, formerly known as Gray Television, Inc. It is the nation’s largest owner of top‑rated local television stations and digital assets serving 113 television markets that collectively reach approximately 36 percent of U.S. television households. The portfolio includes 77 markets with the top‑rated television station and 100 markets with the first and/or second‑highest‑rated television station, as well as the largest Telemundo Affiliate group with 45 markets totaling nearly 1.5 million Hispanic TV households.

Gray Digital Media is a full‑service digital agency offering national and local clients digital marketing strategies with advanced digital products and services. Gray’s additional media properties include video production companies Raycom Sports, Tupelo Media Group, and Power Nation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios.

KCRG‑TV9 is the most‑watched and most‑trusted news outlet covering Eastern Iowa, based in Cedar Rapids, Iowa’s second‑largest city. We produce over seven hours of live newscasts each day, stream live breaking news, sports, and weather to our website and apps, and support the largest social media audience in the market.

KCRG‑TV9, the most trusted news source in Eastern Iowa, is seeking a Digital News Influencer to help innovate and expand the newsroom’s digital reach. The position will help create and reshape news content to best fit various digital platforms, including social media video and graphics, written articles for websites and apps, podcasts, and more. This person should be comfortable appearing on camera to present content for live streams or social media reels, and should be very well‑versed in creating and sharing content on multiple social and digital platforms with an understanding of ethical journalism practices.

• Reformats news content to optimize reach and engagement on digital platforms
• Positions KCRG content to compete for attention and impact on social media
• Presents content on‑camera for delivery in live streams, podcasts, or social media videos
• Writes AP‑style news stories daily for digital platforms
• Sends breaking news and trending push alerts
• Ensures factual, grammatical, and legal accuracy online and upholds the station’s established journalistic standards to avoid editorial bias
• Coaches and collaborates with reporting staff to take advantage of the presentation of their stories on digital platforms
• Regularly reviews metrics and adjusts strategies accordingly
• Communicates effectively with producers to incorporate digital elements into newscasts
• Creates memes, videos, and graphics for social engagement
• Utilizes analytics to track trends and make daily decisions
• Engages with audience on social media and digital channels
• Monitors social media for current trends and potential news story ideas
• Plans and builds special site sections and features that highlight coverage, link platforms, and encourage user engagement

• Strong verbal and written communication skills and knowledge of AP Style
• Ability to edit video in digital formats
• Ability to use Photoshop software to create and edit graphics
• Ability to work well under pressure and with a diverse group of people
• Strong understanding of journalistic principles
• Ability to balance the demands of both long‐ and short‑term projects while meeting daily deadlines
• College degree in journalism, marketing, or a related field preferred
• Proven record of digital and social media success
• Previous experience in a professional newsroom preferred
• Willingness to work flexible shifts and be on call required

If you feel you’re qualified and want to work with a great group of people, visit (Use the "Apply for this Job" box below). type in the job title or station call letters, or click Apply Now. Upload your resume, cover letter, and references. Current employees can apply through the Gray‑TV Ulti Pro self‑service portal.

KCRG‑TV/Gray Media is a drug‑free company.

Gray Media provides equal…