Manager, Business Development - Healthcare

Location
:
Central US (within commuting distance of a major airport)

ASSA ABLOY is a global leader in door opening solutions dedicated to providing a safe, secure, and accessible building environment. Every day, we help billions of people move through a safer, more open world with ease. If you’ve ever walked through an automatic door, stayed in a hotel, or gone through passport control, you’ve probably used one of our products or services.

ASSA ABLOY’s offerings include products and services related to locks, doors, gates, and entrance automation such as controlling access and confirming identities with keys, cards, tags, mobile and biometric identity verification systems, mechanical and digital locks, cylinders, security doors and automated entrances.

This position is responsible for leading market development and program strategy focused on demand generation within the healthcare vertical market. The successful candidate will concentrate on fostering consistent healthcare vertical market demand generation while developing key relationships to strengthen ASSA ABLOY's position in the healthcare industry. The role is designed to drive revenue growth, develop impactful programs, and expand ASSA ABLOY’s market presence through strategic coordination of internal and external resources.

The individual in this position will collaborate closely with internal teams, including end-user specialists, architectural and specification consultants, electro-mechanical specialists, and other vertical market team members, to drive growth. Additionally, the role involves identifying market trends and leveraging these insights to position ASSA ABLOY’s healthcare solutions effectively, ensuring alignment with overall business objectives and long-term growth strategies.

Focus on consistent demand generation and relationship development with identified healthcare target and strategic accounts.

Expand customer base and relationships by identifying new opportunities at targeted accounts and providing support, as needed, with strategic high priority healthcare existing accounts.

• Target and strategic account development (60%)
• Trade shows/events and networking (30%)
• Market training and development with internal personnel (10%)

• Schedule and lead sales appointments at target accounts with intent to include Door Security Solutions (DSS) territory personnel, in addition to supporting DSS with strategic accounts, as needed.
• Meet annually with territory sales leadership to establish target account list, and identify additional support needed in each territory.
• Review accounts annually, share progress analysis, review KPI metrics with leadership. This review should take place in person during territory visits.
• Status, updates and Q&A through weekly dialogue with territory sales leadership via scheduled calls, territory planning meetings and/or visits. Monthly dialogue with Regional Vice Presidents.
• Plan territory visits effectively and efficiently (for example if in town for a trade show, plan other meetings). Abide by territory rules and expectations.
• Take initiatives and have collaborative discussions with DSS leadership and sales team.
• Performance metrics based on a blend of regional, national, and individual results.
• Travel up to 70% including local, regionally and nationally on occasion.

• Develop understanding of segment issues and drivers.
• Understand segment-specific applications; maintain contact with end user customers to become familiar with buying process and key decision makers; participate in industry/segment and vertical market organizations.
• Be familiar with trade publications. Write articles, white papers and public relations materials; encourage case studies.
• Lead participation in trade show, summits, and other industry events.
• Earn appropriate industry certifications; participate in panels and pursue speaking engagements that support our solutions.
• Become the healthcare subject matter expert and content resource.
• Leverage social media, web assets, cloud-based technologies, etc.
• Document competitive landscape.