Vice President Media

The VP, Offline Media is the point person in the media buying and planning process and is charged with overseeing the daily operations of the media department to achieve client and agency objectives, The VP, Offline Media has a broad view of market conditions and can articulate those conditions to client service as well as leadership when asked. The position accurately identifies gaps in service and implements solutions that work for the agency and their respective media team.

WHAT YOU’LL DO:

Essential Job Functions and Duties:

• Operate autonomously with own clientele while effectively managing a team of Buyers, planners, and coordinators.

• Establish, manage, and maintain a strong working relationship with representatives for national cable, network, syndication, satellite, local cable, regional cable, local broadcast, and third-party vendors.

• The VP must be able to bring keen analytical skills to bear in developing successful campaigns. Analysis of historical performance data in preparing media plans with supporting rationale and evaluating the suitability of media avails for those plans.

• Excellent negotiation skills and the ability to develop strong relationships is critical. Negotiating and securing advantageous time periods at favorable rates on behalf of the company’s clients based on ROI and Audience Delivery metrics.

• Build new opportunities for clients by creating cross-network packages that distinguish the agency in the marketplace.

• Monitoring and adjusting buys as needed based on performance, or AE/Client direction.

• Overseeing the media team (Senior Buyers, Buyers, Planners, and Coordinators) to ensure that all work is done in an accurate and timely manner.

• Manage the summer Offline Media internship program

• Develop mentor and train offline media team to achieve departmental and personal performance goals

• Partner with HR and TA to manage Offline Media Department hiring

• Manage and oversee onboarding & training of all new hires

• Oversee overall team performance, and partner with HR when individual performance improvement plans are needed

WHO YOU ARE:

Position Requirements :

• Strong initiative, excellent interpersonal skills, problem solving skills, communication/rapport building, attention to detail, tenacity, and a pro-active entrepreneurial spirit

• Ability to adapt to workload and working conditions while maintaining a positive attitude and professional demeanor

• Advanced skills in Microsoft Excel and Microsoft Power Point

• Understanding of media from both a direct response and audience delivery capacity

• Proven ability to manage complex client engagements

• Excellent verbal, visual, and written presentation skills – specifically speaking with clarity and confidence and writing concise presentations and proposals

Preferred Education, Experience, and

Skills:

• Nielson and MRI experience preferred

• Minimum 10+ years’ experience in media preferred

• Bachelor’s Degree in Advertising, Marketing, Communications, Business or relevant area of study preferred but not required if relevant professional sales or buying experience

WHO WE ARE:

Build the Business. Build the Brand.

At Havas Edge we influence people to act by combining multi-channel marketing and commerce, plus the creative and technology that powers them. Our work results in profitable growth and lasting relationships between customers and our clients’ brands.

We are an award-winning, international, performance marketing agency with a proven track record of helping clients succeed. We're an integrated agency that embraces every media channel; a creative powerhouse that loves data and analytics, and a passionate partner committed to giving clients more for less. With expertise across all digital, broadcast, and media domains, we help our clients build their businesses and brands - in that order.

Havas Edge is part of the Edge Performance Network (EPN), a full-service, global performance marketing network. The EPN offers clients expertise in all aspects of performance marketing, from analytics to strategy, creative and production, media planning, and buying across all channels, as well as the industry’s best attribution and modeling…