Senior Specialist Concept to Consumer Speciality Sports

senior specialist concept to consumer speciality sports

are you ready to lead the future?

join adidas’ future leaders program, an 18-month journey designed for early career professionals with working experience who are ambitious, driven, and passionate about making an impact. Alongside hands‑on experience in one of the world’s fastest-moving industries, you’ll gain academic knowledge on leadership through a certified course with the graduate school of business. This is your chance to unlock your potential, grow your career, and shape the future of sport and retail.

If you’re bold, curious, and ready to lead, your next big move starts here.

the purpose of theconcept to consumer (ctc) teamis to developprofitable,locally-relevantproduct ranges by categorytobest meet the needs of the local consumers.

for this role specifically:

• deliver agloballyalignedandlocally relevantproductrange for ems, focusing on delivering the companysalesgrowthaspirationsper sales channel
• sustainably grow profitability and market sharefor eachsport within the specialist sports (spsp) category/ business unit.
• supportline manager in building the seasonal go-to-market (gtm) process for spspto buildtheoptimalproduct offering,considering theuniquelocalconsumer and channel requirements.
• be the product expertfor spsp,and provide the relevant support for all marketing gtm plans

• deliver acompelling range/concept selection foremsby balancinglocalconsumer,global brand and commercial considerations and supporting the overall business strategy of the channels.
• supportgtmprocessto engage channels and customers and collaboratively build the strongestviableproduct mix.
• deliver net sales and profitability (gim) by managing pricing, margin,and theproductmix.
• ownership of product demandforecasting,which most accurately reflects the customer and consumer demand in the market.
• seasonal analysis of marketplace to understand trends, competitor productassortmentsand pricing.
• proactively driveclusterrange enhancementsthatmeet local needs andreflect differentiation in marketplace where required. Work closely with thespsphubteam to deliver these.
• owntherange architecture for the clusterconsideringrange guidance,brandfocusand local pricing requirements.
• monitor andmaintainthe accuracy of product dataintegrityavailable to the businessvia the pricing matrix.
• conductmonthlyanalysis of sell-through performance, sell out,ofthe relevantsport within spspcategoriesandadjustthe range where necessary.
• support seasonalbrand activationsbyaligning with ba/omni team on marketing plans;communication tools;activation tools;and providingsports marketing supportto ensure our partners get access to the best of adidas.

• director ctc em south
• cluster demand planning team
• em spsp hub team

• net sales and gim%
• range efficiency targets; range size and efficiency (incl. Overlap)
• market sales vs plan

• merchandising, category management/planning, assortmentplanningand retail/sales experience beneficial
• understanding of the specialty sports market within south africa
• strong presentation/communications and influencing skills
• strongnumerical/analytical skills and attention to detail
• intermediate to advanced skills in ms office- excel &powerpointkey
• structured, organised and process-orientated
• ability to work effectively within a team environment under pressure

• university degree
• 5+yearsbuying/fmcg experience
• industry: preferably in sport retail or brand
• exposure: retail/fmcg/sport

at adidas we have a winning culture. But to win, physical power is not enough. Just like athletes our employees need mental strength in their game. We foster the athlete’s mindset through a set of behaviors that we want to enable and develop in our people and that are at the core of our unique company culture: this is how we win while playing fair.

• courage:speak up when you see an opportunity; step up when you see a need..
• ownership:pick up the ball. Be proactive, take responsibility and follow-through.
• innovation: elevate to win. Be curious, test and learn new and better ways of doing things.
• teamplay: win together. Work collaboratively and cultivate a shared mindset.
• integrity: play by the rules. Hold yourself and others accountable to our company’s standards.
• respect: value all players. Display empathy, be inclusive and show dignity to all.

at adidas, we strongly believe that embedding diversity, equity, and inclusion (dei) into our culture and talent processes gives our employees a sense of belonging and our brand a real competitive advantage.

– culture starts with people, it starts with you –

by recruiting talent and developing our people to reflect the rich diversity of our consumers and communities, we foster a culture of inclusion that engages our employees and authentically connects our brand with our consumers.