Area Manager – Retail

Responsibilities

• Oversee daily operations across multiple store locations to ensure consistent brand standards and customer experience
• Drive sales performance through effective merchandising, promotional planning, and KPI management
• Recruit, onboard, and develop high-performing store teams through coaching, training, and performance evaluations
• Conduct regular store visits to review compliance, operational excellence, and inventory accuracy
• Analyse sales data to identify trends, improve productivity, and implement action plans to maximise revenue
• Plan and manage budgets, P&L accountability, and cost control initiatives across the region
• Strengthen customer service strategies to enhance retention and satisfaction ratings
• Lead execution of new store openings, store expansions, and visual merchandising standards
• Ensure adherence to company policies, health & safety requirements, and loss prevention measures
• Build strong relationships with internal stakeholders, buyers, planners, and suppliers to align business goals
• Develop and roll out continuous improvement initiatives to elevate performance across all stores
• Resolve operational issues quickly, providing guidance and support to store leadership
• Report on operational performance, risks, and opportunities to senior leadership