Paid Media Project Coordinator

About the job Paid Media Project Coordinator

• Bachelor's degree in Marketing, Advertising, Communications, or a related field.
• Minimum of 3 years of experience in managing paid media campaigns.
• Technical Proficiency:
  Proficient in using paid media platforms such as Google Ads, Facebook Ads, Linked In Ads, and analytics tools like Google Analytics.
• Analytical
  
  Skills:
  
  Strong analytical skills with the ability to interpret data and make data-driven decisions.
• Communication:
  Excellent verbal and written communication skills.
• Project Management:
  Strong organizational and project management skills, with the ability to handle multiple projects simultaneously.
• Team Player:
  Ability to work collaboratively within a team and independently when required.
• Creativity:
  Innovative mindset with the ability to develop creative solutions to marketing challenges.

Responsibilities:

• Campaign Management:
  Plan, execute, and manage paid media campaigns across various platforms (e.g., Google Ads, Facebook Ads, Linked In Ads).
• Performance Analysis:
  Monitor and analyze campaign performance metrics, providing actionable insights and recommendations for optimization.
• Budget Management:
  Allocate and manage budgets for paid media campaigns to ensure maximum ROI.
• Collaboration:
  
  Work closely with the marketing team to align paid media strategies with overall marketing goals.
• Reporting:
  Prepare detailed reports on campaign performance, including key metrics and KPIs, and present findings to stakeholders.
• Vendor Coordination:
  Coordinate with external vendors and agencies to ensure timely and effective campaign execution.
• Market Research:
  Stay up-to-date with the latest trends and best practices in paid media and digital marketing.
• Strategy Development:
  Contribute to the development of comprehensive paid media strategies that drive traffic, engagement, and conversions.