Google Business Profile; GBP​/SEO Specialist

Position: Google Business Profile (GBP) / SEO Specialist
-   - Salary: R30,000 R50,000
Company: US-based

Location:

Fully remote

Working Hours:

Flexible

Role Overview

- Manage, update, and actively publish content across Google Business Profiles

- Support physical therapy and performance-based local businesses

- Operate in a hands-on, execution-focused role

- Deliver consistent, accurate, and high-volume output

- Follow clearly defined SOPs with speed and precision

- Focus on AI-assisted GBP content creation and publishing at scale

Google Business Profile Management

- Audit and maintain Google Business Profiles using internal SOPs

- Update and manage:

- Business information (NAP)

- Services and service descriptions

- Keyword-aligned business descriptions

- Operating hours, holiday hours, and special updates

- Images and media assets

- Monitor profiles for:

- Duplicates

- Verification issues

- Suspensions or warnings

- Clearly escalate issues when required

GBP Content Creation & Publishing (Primary Focus)

- Generate Google Business Profile posts using AI tools (ChatGPT / Claude)

- Follow defined templates and SOPs for:

- Offers

- Updates

- Educational posts

- Community and social proof posts

- Repurpose content from:

- Client Instagram accounts

- Client websites (blogs, service pages, announcements)

- Source and adapt:

- Captions

- Images

- Videos where applicable

- Rewrite content to be:

- GBP-appropriate

- Local keyword aligned

- On-brand

- Schedule and publish GBP posts using Semrush

Media & Asset Management

- Select and upload relevant photos, graphics, and screenshots

- Ensure assets follow GBP best practices and brand consistency guidelines

- Rotate images regularly to keep profiles active and fresh

Tracking, QA & Communication

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