Lead Generation Specialist

Ello Technology is hiring a Pipeline Engine Lead to build and run our predictable lead generation engine.

This is not “running ads.” This is owning the full pipeline: traffic → funnels → automation → clean delivery into Zoho CRM.

Deliver minimum 1 qualified lead per business day into Zoho CRM for Sales to work.

• Paid campaigns (Google, Meta, Linked In)
• Full‑funnel builds in Go High Level  (pages, forms, workflows, calendars)
• Weekly optimization (CPL, booked calls, show rate, opportunity rate)
• Clean GHL → Zoho CRM automation
• Tracking & attribution (UTMs, GA4, conversion accuracy)
• CRM hygiene (99%+ sync accuracy, near‑zero unknown sources)

You are measured on leads, conversion, and data integrity — not activity.

• ≥ 30 qualified leads per month
• ≥ 1 qualified lead per business day consistently
• Stable GHL → Zoho sync (99%+ accuracy)
• Clear weekly scoreboards (CPL‑Q, booked, show, opportunity, close)

• Full‑stack Go High Level  ability
• Proven paid + conversion optimization experience
• Strong tracking & UTM discipline
• CRM field mapping & routing competence (Zoho)
• Ability to diagnose funnel leaks quickly

You cannot “learn GHL later” in this role.