Paid Media Lead Analytics

We’re looking for a Paid Media Lead with deep analytical and martech expertise, not a surface-level “campaign optimiser.”

This is a high-impact, hands-on role for someone who thrives on diagnosing bottlenecks, understanding user behaviour through data, building the tracking and analytics stack, and running experiments that drive meaningful business outcomes.

You’ll own our paid acquisition engine across multiple brands, but equally importantly, you’ll shape the measurement, attribution, CRO, and experimentation foundations that allow us to scale profitably.

If you enjoy combining paid media execution with growth analytics, GTM/GA4 instrumentation, experimentation frameworks, funnel optimisation, and real cohort insight — this is a rare opportunity to build the system from the ground up.

Growth Measurement & Analytics

• Build, maintain, and optimise the full tracking and analytics stack (GTM, GA4, consent mode, enhanced conversions, offline conversions, Big Query).
• Diagnose which growth lever will meaningfully shift performance.
• Own attribution, cohort modelling, CAC/LTV forecasting, and revenue insights across the funnel.

Paid Acquisition

• Lead all paid media channels (Google, Meta, You Tube, Reddit, etc.) with a focus on high-intent acquisition and efficiency.
• Build campaigns end-to-end, from audiences to creative testing, but with a strong emphasis on analytics-driven optimisation rather than surface-level campaign optimise rs.
• Reallocate budgets dynamically based on real-time performance, funnel data, and experiment learnings.

CRO, Experimentation & Growth Ops

• Run structured experimentation across landing pages, funnels, UX flows, and pricing, rapid A/B tests, multivariate tests, and behavioural experiments.
• Partner with Product and Design to improve conversion rates across the full user journey.
• Build the experimentation backlog, define hypotheses, measure lift, and codify learnings.

Cross-Functional Growth Work

• Work with Product, Sales, and Engineering to tell a consistent data story across the business.
• Improve user experience through insights-led recommendations, messaging, and funnel diagnostics.
• Collaborate with creative teams to guide high-impact concepts based on performance data.

Optimisation & Automation

• Build processes, ETLs, dashboards, and automation that make performance visible across the company.
• Continuously improve data quality, measurement integrity, and analytics depth.

Hyper Dev is a new developer-focused spin-out within the Hyperion Dev ecosystem, one of the world’s leading providers of accelerated tech education. Our mission at Hyper Dev is to help people Write Code Right and 10x their impact by radically improving how developers build, learn, and grow in their work using generative AI.

We’re building the first tool that truly bridges the gap between low-code platforms and full-scale programming. By abstracting code into natural language, developers maintain full control over logic and behaviour while eliminating the friction of syntax and boilerplate. Our founding team comprises engineers who have worked on generative AI models at OpenAI (as recently as 2024) and technical leaders behind a BAFTA-winning video game renowned for its innovation.

Hyperion Dev, our parent organisation, is one of the largest and most recognised coding education providers in EMEA. We partner with world-class universities, including Imperial College London, The London School of Economics, and The University of Edinburgh, to deliver industry-driven coding bootcamps that fast-track learners into meaningful tech careers. Backed by Meta and the UK government’s Department for Education, and supported by a global community of nearly 2000 investors, Hyperion Dev is a profitable, high-growth scaleup shaping the future of tech education.

By joining Hyper Dev, you become part of this wider mission, combining the power of cutting-edge AI with a proven model for global tech impact.

Requirements

Minimum Requirements:

• 3+ years managing paid acquisition in a B2C or high-volume digital environment, with clear evidence of impact on CAC/LTV.
• Deep analytics and martech expertise, strong proficiency in…