Events Marketing Manager
Listed on 2026-03-14
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Marketing / Advertising / PR
Event Manager / Planner, Marketing Manager
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About FullsteamBuilding + executing strategies to drive high-quality growth and innovation in Fintech, Software, & Payments | Talent Partner @ Fullsteam
This role is for someone permanently based in Canada.
It's fun to work in a company where people truly BELIEVE in what they're doing!
Fullsteam is a leading provider of vertical software and embedded payments technology dedicated to helping businesses flourish by providing their customers with seamless experiences. With a dynamic and growing team of over 1,900 employees, we are committed to driving innovation and delivering best-in-class software and payment solutions that empower small and medium-sized businesses across numerous industries. Our purpose is to help our customers grow their businesses and delight their customers.
Join us and be a part of a forward-thinking company that values growth, excellence, and the success of our clients.
As the Events Marketing Manager, you will own the planning, execution, and optimization of our event marketing strategy. You’ll manage industry events, trade shows, and virtual experiences that drive pipeline growth and strengthen our industry presence. Collaboration with marketing, sales, and partnerships teams will be key to ensure all events align with our brand goals and deliver measurable results.
Primary Responsibilities- Develop and execute a comprehensive events strategy to support brand awareness, lead generation, and customer engagement goals.
- Plan and manage all aspects of in-person and virtual events, including logistics, budgets, contracts, branding, and promotion.
- Manage key industry events and trade shows, leading planning and execution.
- Collaborate with sales and partnerships teams to maximize event opportunities, including sponsor ships, speaking engagements, and networking.
- Create event marketing campaigns, including pre-event promotions, onsite activations, and post-event follow-ups.
- Coordinate with internal stakeholders to ensure a seamless event experience, from booth design and presentations to lead capture and follow-up.
- Analyze event performance, measure ROI, and optimize strategies for future events.
- Manage relationships with event organizers, vendors, and external partners.
- Stay informed about industry trends and best practices in event marketing.
- 3+ years of experience in event marketing, preferably in B2B SaaS or the wine industry.
- Strong project management skills with the ability to handle multiple events simultaneously.
- Experience managing trade shows, conferences, and virtual events.
- Excellent communication and collaboration skills, experience working on a remote team.
- Experience measuring and driving event success/ROI.
- Familiarity with CRM (Hub Spot), marketing automation, and event management tools.
- Willingness to travel for key industry events.
- Bonus points if you have experience in the wine industry & have worked in a SaaS business before.
Fullsteam offers a full suite of benefits, including:
- Extended Health and LTD plan
- RRSP (with employer match)
- Flexible paid time off
This posting is for an existing vacancy and will remain open until filled.
Our CommitmentFullsteam supports an inclusive workplace that values diversity of thought, experience, and background. We are an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, age, disability, sex, sexual orientation, gender identity/expression, pregnancy, veteran status, marital status, creed, or any other protected status.
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