Associate Director, Marketing & Market Development – Autoimmune Type Diabetes; aT1D

Position: Associate Director, Marketing & Market Development – Autoimmune Type 1 Diabetes (aT1D)
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* Job title:

** Associate Director, Marketing & Market Development – Autoimmune Type 1 Diabetes (aT1D)
The
** Associate Director, Market Development (aT1D)
** supports the development and execution of integrated market development and disease education strategies to enable successful commercialization of new indications for a novel biologic therapy in Type 1 Diabetes.

This role translates strategic direction into high-impact execution across disease education, stakeholder engagement, and early-funnel activation—balancing near-term delivery with long-term market shaping. The Associate Director also serves as a key partner to
** Regional Marketing teams
** and supports
** KOL engagement and contracting processes
** in collaboration with Medical and Compliance.
* Partner with the Senior Director to operationalize the aT1D market development strategy across disease education, early-funnel activation, and stakeholder engagement.
* Lead execution of priority market development initiatives aligned to new-indication commercialization milestones.
* Translate strategic objectives into executable plans with clear timelines, budgets, KPIs, and success metrics.
* Plan and execute regional, national, and international congress strategies in collaboration with Marketing and Medical Affairs, including booth presence, symposia, and integrated engagement plans.
* Lead the planning and execution of advisory boards to inform strategy, message refinement, and ecosystem understanding.
* Design and deliver compliant peer-to-peer programs and speaker bureau initiatives in partnership with Medical, Training, Field, and Regional Marketing teams.
* Ensure consistency of disease education narratives and alignment across congresses, advisory boards, peer-to-peer meetings, and speaker programs.
* Act as a strategic partner to Regional Marketing teams to support planning and execution of local market development initiatives.
* Provide tools, guidance, and frameworks to enable regions to activate disease education programs compliantly and effectively.
* Incorporate regional insights and feedback into national strategy refinement and optimization.
* Support regional initiative pilots and scale successful programs nationally when appropriate.
* Support identification and prioritization of Key Opinion Leaders (KOLs) in alignment with market development objectives and key account strategy.
* Partner with Medical Affairs, Legal, Compliance, and Procurement to support compliant contracting of KOLs for advisory boards, congress engagements, speaker programs, and peer-to-peer initiatives.
* Assist with contracting logistics, timelines, and coordination to ensure seamless execution of KOL engagements.
* Ensure adherence to all company policies, FMV guidelines, and regulatory requirements governing HCP engagements.
* Manage external agencies and vendors supporting congress execution, advisory boards, speaker programs, and regional initiatives.
* Support non-promotional collaborations with advocacy groups and ecosystem partners to expand disease awareness.
* Ensure all activities adhere to regulatory, legal, and compliance requirements.
* Bachelor’s degree required; MBA or advanced degree preferred.
* 7–10+ years of experience in pharmaceutical, biotech, or healthcare market development, marketing, or medical education.
* Hands-on experience planning and executing congresses, advisory boards, peer-to-peer programs, and/or speaker bureaus.
* Experience supporting KOL engagement and contracting processes in a compliant environment.
* Experience partnering with Regional/Field Marketing teams to drive local execution.
* Proven ability to lead through influence in a complex, matrixed organization.
* Strong strategic thinking paired with operational excellence.
* Excellent communication skills and executive presence.
* Experience in Type 1 Diabetes, immunology, endocrinology, or specialty/rare disease markets.
* Familiarity with FMV, Sunshine Act, and compliance requirements for HCP contracting.
* Experience working with advocacy organizations and external ecosystem partners.
* Strong analytical mindset with ability to translate insights into action.
* Market Shaping &…