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Marketing Technology & Automation Specialist

Job in Cambridge, Ontario, Canada
Listing for: Procom
Full Time position
Listed on 2026-02-23
Job specializations:
  • IT/Tech
    Digital Marketing, IT Support, Web Developer, SEO
Job Description & How to Apply Below
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Marketing Technology & Automation Specialist:
On behalf of our Marketing client, Procom is searching for a Marketing Technology & Automation Specialist for a permanent role. This position is a hybrid position with 3 days onsite at our client’s Cambridge, ON office.

Job Description:

Our client is expanding its Marketing Team and is seeking a Marketing Technology & Automation Specialist to enhance their digital marketing efforts. This role focuses on managing and optimizing Hub Spot to drive engagement, lead nurturing, and conversion through effective marketing automation strategies.
Responsibilities
Own Hub Spot configuration and daily operations, including forms, lists, workflows, automations, and integrations.
Design, build, and maintain high-converting landing pages and web assets using Hub Spot’s CMS.
Manage segmentation, lead scoring, lifecycle stages, and user journeys to support demand generation and customer engagement.
Design and deploy responsive email templates and nurture campaigns in Hub Spot.
Develop automated customer journeys, triggered emails, and lead nurturing workflows.
Partner with the marketing team to implement campaign workflows end-to-end.
Build and maintain Hub Spot dashboards to track campaign performance and ROI.
Mandatory Skills
Diploma or degree in Marketing, Communications, or a related field.
2–4 years of hands-on Hub Spot experience.
Experience connecting Hub Spot with external tools via Zapier or Hub Spot API.
Experience designing Hub Spot landing pages and email templates.
Strong knowledge of email marketing best practices.
Analytical mindset with the ability to turn data into actionable insights.
Nice-to-Have Skills
CRO

Experience:

Familiarity with A/B testing platforms.
Project Management Tools:

Experience with Asana, Trello,
Sales Alignment:
Understanding of Hub Spot Sales Hub or Salesforce.
This is a permanent position.

Start Date:

ASAP.
Assignment

Location:

Cambridge, ON, Canada. Hybrid work arrangement with 3 days in the office.
Seniority level
Associate

Employment type

Full-time
Job function
Marketing and Information Technology
Industries:
Marketing Services
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Note:

This posting contains standard job details for a permanent role and location; no changes to responsibilities or qualifications were made beyond formatting for clarity.

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