Guru Field Representative Alberta; Prairies

Who We Are:

At Brooks, we believe movement is the key to feeling more alive. That’s why we’re driven to create gear and experiences that take people to the place that makes them feel more alive — whether it’s a headspace, a feeling, or a finish line.

Everyone who works at Brooks is propelled by a company culture that sparks excitement, fuels collaboration, inspires creativity, and ignites innovation.

Our brand values help bond us together and drive our success:

• Runner First – We act in the best interest of the runner
• Word is Bond – We do what we say we’ll do
• Champion Heart – We give our all in everything we do
• There is no “I” in Run – We stay generous with our humanity
• Keep Moving – We find ways to move every day, because joy is kinetic!

We welcome everyone from every walk of life looking to inspire others through the power of movement — because we’re all moving towards something. Let’s run there.

This position will cover the Prairies within Calgary, AB territories.

As a Brooks Guru, you will lead Brooks’ field support strategy in all distribution channels located within your respective territory to increase market share and sell-through at retail, amplify Brooks' product leadership, and build recognition, awareness, and loyalty for the brand.

Check out the @brooksguruinsider on Instagram to get an idea of the day to day of a Brooks Guru.

You will be required to live within 48km of the designated territory. Please note this may vary slightly according to the city, region

• Lead and manage the overall field support efforts for Brooks at both Specialty and Big Box accounts located within the territory
• Support the Sales and Marketing teams with product launches, in-store merchandising, and creative grassroots programs
• Collaborate with Sales management and Marketing on the success of National Account sell through programs/in-store promotions. All Gurus are accountable for an established sell through goal for a pre-determined store base within their respective territory
• Educate and motivate the retail associates, runners, and relevant affiliates about Brooks technology and product leadership via brand/product clinics, drop-in visits, and events
• Represent Brooks at national (and selected local) running events and expos – including set‑up, breakdown, distribution of collateral, interaction with consumers and product trial
• Complete weekly field notes with information about visits, clinics, and events, while also providing relevant product and competitor feedback
• Feature in product videos for You Tube, Myagi, educational platforms, and social media on an as needed basis
• Build and maintain relationships with local run crews and fitness studios, engaging runners and promoting the brand and product.
• Responsible for utilizing and maintaining a yearly product seeding and corporate card budget, completing expense reports monthly
• Maintain appearance and functionality of all Brooks equipment

• You must be willing to live within an agreed upon radius of the sales territory you support
• BA or BS degree in Marketing/Sales/Retail Management or equivalent combination of experience
• 1+ years Marketing/Sales/Retail experience required, 2+ years preferred
• Outdoor, Sports or Athletic industry experience highly preferred
• Knowledge of performance athletic footwear/sport bras/apparel/accessories and their related technologies
• Knowledge of the biomechanics of human motion and injury prevention basics highly preferred
• Basic knowledge of retail math, inventory management, product merchandising and retail selling skills
• Highly motivated with a hardworking attitude and strong interpersonal skills
• Strong organizational skills such as managing a calendar, contacts, and a budget
• Works well independently, as well as within a team
• Excellent communication and presentation skills
• Ability to understand the sport of running and empathize with runners to develop authentic relationships at retail and the Brooks community
• Ability to strategically use an annual budget that benefits the territory and brand.
• Ability to lift to 23kg and stand for long periods of time
• Extensive travel required; able and willing to work weekends and…