Sales Specialist

Position Overview

The Sales Specialist supports and organizes all aspects of the sales process through close internal collaboration and direct external communication with clients and prospects. This role plays a critical part in CRM administration, lead coordination, client onboarding support, reporting, and event logistics while serving as an active member of the Sales team. The Sales Specialist is a growth‑oriented role designed to develop into a broader business development position focused on client development, retention, and revenue growth within the Live Entertainment and Touring business.

• CRM Administration & Sales Operations
  • Administer Hub Spot CRM data – lead intake, account assignments, pipeline updates, and data integrity across all sales activities.
  • Serve as a general lead administrator, ensuring accurate input, routing, and follow‑up of inbound and outbound sales data.
  • Support sales leadership with data reporting, including creating pivot tables and other data‑focused analyses.
• Lead Coordination & Prospect Engagement
  • Serve as first point of contact for inbound prospect inquiries to assess opportunity size, scope, volume, and key contacts.
  • Coordinate with Sales to schedule initial discovery calls and formal client introductions.
  • Partner with Live Entertainment Inside Sales to identify, source, and qualify prospect leads; support outbound lead engagement strategies.
  • Research industry publications, online resources, and referrals to stay current on market activity and identify new opportunities.
• Client Onboarding & Compliance Support
  • Collaborate with Sales on new account setup for Entertainment Touring & Live Events.
  • Communicate with new clients regarding service agreements, Terms & Conditions, and legal compliance requirements.
  • Support Sales and Client Onboarding teams by collecting required documentation and information needed for account setup.
• Sales Planning & Cross‑Functional Collaboration
  • Contribute to annual sales planning, forecasting, prospect identification, and revenue growth initiatives for the Live Entertainment business.
  • Act as a liaison between Sales, Customer Success, Product, Finance, and Operations to support smooth client transitions and issue resolution.
  • Support year‑end executive officer processes by coordinating client communications, scheduling, follow‑ups, and cross‑department workflows.
• Events, Meetings & Sales Enablement
  • Coordinate and support client meetings, product demos, trainings, and sales presentations.
  • Assist with the preparation and delivery of corporate sales presentations and customized cost summaries.
  • Support logistics for client and industry events, including SWAG distribution, ticket management, catering, and event coordination.
  • Attend and represent the organization at select industry events and client engagements throughout the year.
• Professional Growth & Development
  • Perform responsibilities in a way that builds the skills required to develop into an active business development contributor focused on client growth, retention, and revenue expansion.
  • Take on additional duties and projects as assigned to support Sales team objectives.

• Education & Experience
  • Bachelor’s degree or equivalent work experience.
  • Experience in sales support, sales operations, customer service, or a related role preferred.
• Technical Skills
  • Proficiency with MS Outlook, Word, PowerPoint, and Excel.
  • Experience with Hub Spot or Salesforce preferred.
  • Strong computer skills with the ability to learn new systems quickly.
• Professional Skills & Attributes
  • Excellent written and verbal communication skills.
  • Strong customer service orientation with a sense of urgency in client servicing.
  • Detail‑oriented with exceptional organizational and follow‑up skills.
  • Ability to manage multiple priorities and meet deadlines in a fast‑paced environment.
  • Comfortable working independently while contributing to team goals.
  • Strong relationship‑building skills across multiple levels and functions.
  • Flexible and adaptable to shifting priorities and business needs.
  • Self‑motivated, goal‑oriented, and collaborative.
  • Willingness to work overtime as needed to support sales activities and events.