Associate Manager, Global Data & Analytics

Rich’s, also known as Rich Products Corporation, is a family-owned food company dedicated to inspiring possibilities. From cakes and icings to pizza, appetizers and specialty toppings, our products are used in homes, restaurants and bakeries around the world. Beyond great food, our customers also gain insights to help them stay competitive, no matter their size. Our portfolio includes creative solutions geared at helping food industry professionals compete in food service, retail, in-store bakery, deli, and prepared foods, among others.

Working in 100 locations globally, with annual sales exceeding $4billion, Rich’s is a global leader with a focus on everything that family makes possible. Rich’s®—Infinite Possibilities. One Family.

The Associate Manager, Global Data & Analytics delivers hands‑on analytics, reporting, and data governance for all Global Marketing teams—including Brand, Regional, Digital, Category/Portfolio, and Global Digital Demand Creation. This role develops, maintains, and validates marketing dashboards and data standards. In partnership with the Enterprise Data Platform (EDP), Business Units, and regional teams, the Associate Manager ensures product, customer, and marketing data is accurate, consistent, and ready for reporting and decision‑making.

The position is highly execution‑focused, supporting analytics needs through structured processes, documentation, audits, and reporting enablement.

This professional will work a hybrid schedule at our world headquarters in Buffalo, NY.

Summarized Accountability:

• Assist with building, maintaining, and enhancing analytics and reporting solutions for Global Marketing.
• Support data cleanliness and recurring validation, documentation, and audit tasks to ensure accuracy and KPI consistency.
• Help with dashboard refreshes, troubleshooting, governance, and reporting support.
• Facilitate training, adoption, and sharing of use cases with global stakeholders.

Success is measured by improved data quality, timely task completion, dashboard accuracy, and effective team support.

• Maintain, update, and validate Power BI dashboards for Global Marketing. Assist with publishing, permissions, monitoring, and resolving issues. Document changes and communicate updates to teams.

• Validate data models and layers for EDP and marketing teams. Reconcile data from warehouse models and platforms (GA4, Search Console, Hub Spot, You Tube, etc.). Document KPI definitions and validation steps, and maintain central governance materials.

• Represent Global Markets Marketing in enterprise initiatives for data accuracy. Conduct regular checks on product, customer, and marketing data. Maintain cleanliness scorecards, audit logs, and coordinate remediation with regional teams. Ensure new websites, campaigns, and products meet standards, and improve master data processes.

• Maintain UTM governance and metadata documentation, perform audits, and validate GTM tagging patterns. Monitor refresh issues and collaborate with IT/EDP on troubleshooting.

• Prepare validated datasets and analysis summaries for performance reporting and business reviews. Compile executive‑ready packages under senior guidance and provide context for KPIs across regions. Use analytics to highlight key insights and make recommendations.

• Develop how‑to guides, training materials, and demos. Coordinate communications and information sharing with regions, gather stakeholder needs, and highlight use cases and success stories.

• Manage analytics requests, maintain documentation, triage Service Now tickets, and track backlog and deliverables.

• Bachelor’s degree required in Analytics, Information Systems, Marketing, Business, Data Science, or related field. Advanced degree preferred.
• 3–6+ years of experience in marketing analytics, reporting,…