Marketing Manager III

Overview

Dice is the leading career destination for tech experts at every stage of their careers. Our client, The Planet Group, is seeking the following. Apply via Dice today!

• Job Title: Marketing Manager III
• Industry: Technology / Digital Media & Subscription Services
• Client
  
  Location:
  
  11 Penn Plaza, New York, NY 10001
• Schedule: Hybrid – (T/W/Th – Office & M/F – Remote) | Full-time | 40 hours per week
• Duration: 12 Months Contract – W2

Additional Notes

Manager is looking for candidates that are extremely reliable and aggressively competent. They will be working directly with the hiring manager in supporting them and need to have excellent interpersonal skills. Candidates that have these soft skills demonstrated are of higher value than elaborate Marketing experience, however 6+ years of Marketing is still required.

We’re looking for a strategic and hands-on Marketing Manager to work across the full News and News+ global marketing landscape. This person will design and execute campaigns that attract, nurture, and convert new customers while also driving retention and engagement within our existing base.

• Assist News Marketing Lead with driving marketing activations and consumer-facing events with high attention to detail and accuracy
• Own project timelines, cross-functional internal collaboration, approvals and task management to ensure seamless project executions
• Develop a process of continuous improvement, analyzing campaign results and feeding new insights back into future plans
• Collaborate with internal stakeholders across the Apple ecosystem (i.e. Apple TV+, Apple Podcasts, retail) to execute cross-merchandising opportunities
• Support News Marketing Lead with post-campaign debriefs and wrap-up documents to capture insights and optimize future activations
• Apply a performance marketing lens when collaborating with multiple cross-functional teams to bring together all aspects of the user’s lifecycle

• Bachelor’s Degree
• 6+ years of experience in marketing
• Demonstrated ability to operate with curiosity, attention to detail, and a drive to improve processes
• Highly refined written and verbal communication skills
• Exceptional organizational skills and the ability to manage multiple projects simultaneously
• Demonstrated ability to design A/B tests, analyze campaign performance and deliver actionable recommendations
• Proven success driving acquisition, retention, and expansion through digital-first campaigns
• Strong analytical skills with the ability to forecast and tie marketing activities to revenue outcomes
• Solid understanding of audience segmentation, data workflows and marketing automation
• Experience collaborating closely with creative teams, Product Marketing, and/or Engineering to achieve pipeline goals

• 8+ years of experience managing large-scale marketing programs for global brands
• Experience working in subscription-based, content-driven, or media businesses
• Familiarity with digital content performance or subscription funnels
• Passion for journalism, product development, and understanding how content and product work together to drive subscriber value
• Experience with Slack, Keynote, Numbers, Airtable, and Quip