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Marketing Manager

Job in Bristol, Washington County, Virginia, 24202, USA
Listing for: KILROY International A/S
Full Time position
Listed on 2026-02-04
Job specializations:
  • Marketing / Advertising / PR
    Digital Marketing, Social Media Marketing, Digital Media / Production
Job Description & How to Apply Below

KILROY is your go-to travel brand for young-minded people, looking for life-defining adventures anywhere in the world. We've always believed that travel has the power to shape people - and people have the power to shape the world.

Our centrally located offices are where travel dreams come true. This is where we meet customers face-to-face and help them plan the kind of adventure they'll never forget.

We’re a close-knit team who keep things relaxed but professional - we support each other, and we care deeply about the trips we create. Everyone here has their own travel journey, and we bring that passion into every conversation. That’s how we bring the power of travel to life - the KILROY way.

The role

We’re looking for a Marketing Manager who combines strong people skills with solid commercial acumen. Someone who brings energy into the room, builds relationships naturally, and also understands how to run the marketing function as a business.

This is not a pure digital role. It is a people-powered, presence-driven role where you will spend time with colleagues, students, parents, suppliers and creators, alongside managing campaigns and performance.

  • You will work very closely with the Head of Commercial for the UK on priorities, performance and direction.
  • You will also manage and develop a small team.

The environment is collaborative, hands-on and fast-moving — and the work is best done together, which is why the role is full-time, in-office in Bristol.

What you’ll do

Be a visible, active presence in the Bristol hub

  • Work closely with the sales team to understand customer needs and motivations
  • Capture content and ideas in person
  • Bring collaboration, energy and momentum into the office

Lead events, outreach and relationship-based marketing together with your team

  • Represent KILROY at student fairs, schools, colleges and universities
  • Confidently present to groups, run sessions and engage parents and students
  • Support influencer trips, local partnerships and campus activities

Guide our storytelling and content

  • Set clear direction and priorities for how KILROY UK shows up across all channels
  • Ensure storytelling is human, relevant and aligned with commercial goals and brand positioning. Work through the Social Media & Events Coordinator and in collaboration with central marketing teams to brief, guide and quality-check content and campaigns
  • Contribute ideas and feedback on short-form video and in-office content, without being the primary day-to-day producer
  • Partner with central teams to improve website clarity, messaging and overall customer experience

Run the marketing function with a strong commercial mindset

  • Monitor enquiry performance and customer behavior
  • Adjust activity based on what drives results, not just impressions
  • Own and track budgets; make decisions based on ROI and value
  • Report clearly on performance, priorities and opportunities

Lead and support your team

  • Manage, support and mentor direct reports
  • Provide structure, clear priorities and regular feedback
  • Foster a positive, supportive working environment

Collaborate and influence

  • Work closely with the Head of Commercial on direction and planning
  • Drive follow-through and accountability across all marketing activity
  • Help shape how KILROY shows up across the UK
What the role involves, day to day

Working closely with the Head of Commercial, you will help manage the UK marketing budget and ensure resources are used effectively across campaigns, channels and content. You’ll have a solid understanding of paid marketing across platforms such as Meta, You Tube and Tik Tok, and of paid search on Google, working alongside colleagues and external partners to manage these. The ability to be hands-on when needed is important, but please note that this is not a digital marketing specialist role.

You are someone who can prioritise as needed, challenge results and make commercially sound decisions.

You will regularly review campaign performance, adjust tactics based on results, and balance short-term impact with longer-term brand building.

The role also involves keeping an eye on market trends, competitor activity and customer behavior in the youth and travel space; ensuring consistent brand…

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