Area Sales Manager

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This range is provided by Travel Trade Recruitment. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

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Are you an experienced Agency Sales Manager / Business Development Manager within the Travel Industry? Do you have a proven trach record nurturing / building trade partnerships? We have the role for you!!!

We are working with a reputable London based Tour Operator who are looking for an experienced field based Business Development Manager to join their team!

You will be responsible for maximising the sales potential within your designated geographic territory by fostering and developing strong relationships with this companies retail agent partners, driving the company brands USPs and awareness whilst identifying new B2B and B2C customers. With a passion for premium and luxury travel, you will effectively connect with your business partners, whilst confidently executing your sales plan and achieve passenger objectives/goals and sales targets.

As the success-driven Business Development Manager, you are the elegant, energetic and ambassador of our brand values and ethos to the travel industry, to our consumer travellers and guests, and internal/external stakeholders.

• Develop and drive sales with core B2B accounts.
• Identifying key B2B growth markets, categories and prospects that align with the company national marketing/sales objectives, travel agent specialists, professional associations, strategic media partners, digital/social influencers, affiliate marketing partners
• Under the supervision of the sales department management, implement innovative sales and marketing plans with our respective guests in mind using customised approaches and strategies
• Nurture and grow sales from the region with a key focus on the ring fenced 3rd party retail agent accounts.
• Strengthen relationships and achieve growth with key B2B accounts through regular contact and informative updates with respect to their productivity and progress through focused analyses of Salesforce data; offer assistance when appropriate to encourage achievement of goals set
• Provide product training opportunities through regular trainings, client presentations, Travel Showcase inspiration presentations, product information sessions and ongoing website and e‑Learning strategies; escort familiarisation trips for travel agents as required
• Ensure that marketing collateral is utilized to its fullest potential; ensure that the brand has prominent placement in key B2B account agencies.
• Under the supervision of the sales team management, facilitate trade and consumer shows/events and participate where beneficial. Continually identify new shows/events that would add value
• Stay abreast of competitor performance and positioning in designated territories and stay updated on the company trends within the industry. Provide feedback to management team with respect to trends and opportunities
• Maintain accurate records of sales activities in Salesforce daily; record trainings, appointments, tasks, customer feedback and other sales activities in a timely manner. Utilise
• Salesforce reports to provide useful information to B2B partners in regular sales calls and in regular e‑mail communication
• Attend and participate in national and international conferences where appropriate
• Manage any applicable territory budget & joint marketing funds in the best cost‑effective way, being mindful of established policies and ROI
• Other duties as required and assigned

• Experience with in a Business Development / Partnership / Agency Sales role within the Travel Industry
• Effective management to deliver ROI and as demonstrated by sales growth
• Proven knowledge and experience with the Premium and Luxury B2B markets, with innovative ideas on persuasive relationship building and sales development techniques
• Familiarity, understanding and experience with social media and digital brand marketing
• Ability to deliver…