Brand Lead

Location:
Hybrid In-office (Bridgewater, NJ) 3 Days every week

This role follows a hybrid work model based out of our Bridgewater, NJ office. The selected candidate must live within a reasonable commuting distance and is required to be on-site at least three days per week—equating to a minimum of 60% of their time—to support regular, in-person collaboration with the team.

Are you obsessed with skincare, storytelling, and social trends? We’re looking for a strategic, creative, and highly organized Brand Experience Lead to help shape the future of Amlactin brand consumer, digital, professional, and retail touchpoints.

This role is ideal for a brand marketer who thrives at the intersection of strategy and execution. You’ll help evolve brand equity, activate integrated campaigns, and bring big ideas to life—while ensuring every detail delivers on our clinical credibility and consumer promise. If you love skincare science, storytelling, and turning strategy into action, this is your opportunity to make a visible, lasting impact.

• Support and help shape Amlactin’s long-term brand equity strategy, ensuring consistency and clarity across all consumer and professional touchpoints.
• Contribute to claims and clinical development in partnership with R&D and regulatory teams.
• Help evolve the brand’s digital ecosystem, including website, PDPs, and emerging GEO discovery strategies.
• Lead execution of consumer campaigns from brief through launch, orchestrating agencies and internal teams across paid and owned channels.
• Ensure creative excellence and strong brand expression across all assets, maintaining a high bar for visual and messaging quality.
• Partner closely with media, communications, and PR teams to deliver cohesive, high-impact storytelling.
• Lead PR and events, including consumer-facing activations and dermatologist conferences.
• Support dermatologist engagement initiatives, including conference planning, sampling and detailing programs, and professional communication materials.
• Drive commercialization project management, ensuring timelines, deliverables, and cross‑functional coordination stay on track.

• Have a college degree and 3‑4 years of relevant experience in marketing—ideally in skincare, beauty, or a lifestyle brand.
• Are a strategic thinker who can also roll up your sleeves and drive execution.
• Have strong creative instincts and can evaluate work through both a brand and consumer lens.
• Are highly organized, detail‑oriented, and confident managing multiple work streams at once.
• Communicate clearly and collaborate easily across functions and agency partners.
• Are energized by fast‑paced environments and brand‑building challenges.
• Have a passion for skincare science and trends.
• Competitive salary and performance‑based incentives.
• Comprehensive health, dental and vision benefits and 401k company contribution.
• A brand with incredible growth potential and a real point of difference.
• Room to grow, be heard, and make a real impact.
• A culture of radical collaboration, team camaraderie, and a tradition of celebrating results.
• Hybrid flexibility.
• Relocation assistance is not be available.

• Advantice Health is a dynamic consumer health company that's passionate about improving skin health through science‑backed, expert‑loved solutions. We believe that everyone should have the opportunity to experience skin wellness and bring out their best selves every day.
• With leading brands such as Kerasal, AmLactin, Triple Paste, Dermoplast, and New Skin, we offer a comprehensive range of products in categories such as footcare, nail care, body care, and first aid. You can find our trusted brands at leading retailers including Target, Walmart, CVS, Walgreens, Amazon, and more. We’re committed to ensuring convenient access to our high‑qualityli>
  
  Our efficient business model sets us apart. By keeping our operations lean and agile, we’re able to reduce complexity and scale with ease. We’ve strategically partnered with production experts to manufacture our products, while working with trusted allies in sales and distribution. This allows us to focus on what we do best: understanding…