Senior Product Marketing Manager

Senior Product Marketing Manager — Agentic AI Platform

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Dice is the leading career destination for tech experts at every stage of their careers. Our client, CCS Global Tech, is seeking the following. Apply via Dice today!
CCS Global Tech is a rapidly growing Information Technology company with a diverse portfolio of technology products and services and a large network of industry partnerships. With over 22 years of being a successful business with a global talent pool and presence, CCS is a certified Microsoft Gold Partner and specializes in delivering expert Microsoft based solutions for technical and business needs.

We have been recognized by Inc. 500 Magazine as one of the fastest growing small companies in the United States
We are a Tier 1 vendor for the City and County of San Francisco for Cloud Services, Staffing Services and Training Services. For this multi-year opportunity with a diverse set of needs to address, we are currently focusing on establishing partnerships with individuals as well as companies who can help us enhance our overall service portfolio, cut lead times, and ultimately help us deliver successfully.

We currently hold sizable Government accounts in the San Francisco Bay Area including City and County of San Francisco, San Mateo County, and Santa Clara County
We take great pride in our global reach and local influence. Your experience alongside our highly skilled and talented internal team who guide you along the way, offers key insights into what helps you stand out in a competitive job market
If you are a partner company, please submit resumes with contact information of your own W2 Consultants only. Submitted consultants are expected to have excellent communication skills

• Develop differentiated messaging and positioning for AI Nexus business including SASVA, iAura, and Gen AI Hub tailored to enterprise buyers, developers, and innovation leaders.
• Translate Persistent's complex AI capabilities into clear, compelling value propositions for target industries (e.g., healthcare, BFSI, hi-tech).

• Own the go-to-market strategy for AI Nexus product launches, updates, and feature rollouts.
• Collaborate with engineering, solutioning and delivery teams to align roadmap with market needs and customer feedback.

• Conduct deep market research on AI trends, adoption challenges, use cases, competitive landscape, and customer pain points.
• Build and refine buyer personas and use cases for AI adoption across verticals.

• Create sales playbooks, competitive battle cards, and objection-handling guides specific to AI offerings.
• Train sales and pre-sales teams on AI product capabilities, positioning, and differentiation.

• Lead the creation of compelling thought leadership content including whitepapers, webinars, blogs, podcasts and round tables focused on AI innovation.
• Partner with service line, industry and performance marketing teams to build targeted campaigns that drive pipelines for AI products.

• Identify and cultivate customer success stories showcasing real-world impact of SASVA, iAura, and Gen AI Hub.
• Develop video testimonials, case studies, and reference materials to support sales and marketing efforts.

• Define KPIs for AI product marketing initiatives and track performance across channels.
• Use data-driven insights to optimize messaging, campaigns, and content strategy.

• Act as the voice of the customer in product development discussions.
• Partner with engineering and data science teams to stay ahead of AI advancements and translate them into market-ready narratives.

• Bachelor's degree in Marketing, Business, or related field; MBA or technical background in AI/ML preferred.
• 8-10 years of experience in product marketing, with at least 2 years focused on AI, ML, or data-driven technologies.
• Proven success in launching and scaling AI or SaaS products in B2B…