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Senior Marketing Campaign Analyst

Job in Brentwood, Williamson County, Tennessee, 37027, USA
Listing for: IDR, Inc.
Full Time position
Listed on 2025-12-02
Job specializations:
  • IT/Tech
    Data Analyst
Job Description & How to Apply Below

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IDR is seeking a Senior Marketing Campaign Analyst to join one of our top clients for an opportunity in Brentwood, TN. This organization operates within the retail industry, focusing on personalized customer experiences through innovative lifecycle marketing campaigns. The role involves developing, automating, and optimizing multi-channel marketing initiatives to drive revenue and engagement.

Position Overview
  • Build and scale customer journey automations, including welcome, win-back, abandoned cart, and loyalty campaigns
  • Develop and execute multi-channel campaigns across email, SMS, push, and direct mail platforms
  • Partner with data teams to integrate customer and transactional data, utilizing SQL queries for segmentation
  • Test, measure, and optimize automated campaign performance to meet business objectives
  • Collaborate with marketing, IT, and data engineering teams to ensure technical requirements are aligned and workflows operate smoothly
Requirements
  • 3+ years of hands‑on campaign development experience in SFMC, Adobe Campaign, Braze, Responsys, Zeta, or equivalent platforms
  • Intermediate SQL skills and experience with APIs or data integration techniques
  • Strong coding skills, including personalization scripting, HTML, and CSS for email development
  • Proven track record of building scalable and high‑performing lifecycle marketing programs
  • Strong problem‑solving and collaboration skills with experience handling large data sets and relational databases
Benefits
  • Competitive compensation package
  • Full Benefits;
    Medical, Vision, Dental, and more!
  • Opportunity to get in with an industry leading organization.
Why IDR?
  • 25+ Years of Proven Industry Experience in 4 major markets
  • Employee Stock Ownership Program
  • Dedicated Engagement Manager who is committed to you and your success.
  • Medical, Dental, Vision, and Life Insurance
  • Clearly Rated's Best of Staffing® Client and Talent Award winner 12 years in a row.
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Position Requirements
10+ Years work experience
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