Director of Trade Sales

Position: Director of Travel Trade Sales
Grand Circle Corporation, is expanding into the travel trade channel — leveraging partnerships with retail travel advisors, consortia, and host networks to drive growth and brand reach. The Director of Travel Agency Sales will lead the development and execution of this new sales channel from the ground up. This role is responsible for crafting GCC’s agency strategy, establishing partnerships, and building lasting relationships that align with our brand’s mission of meaningful, culturally immersive travel for Americans aged 50+.

Key Responsibilities

• Design and execute GCC’s travel agency and consortia sales strategy, including partnership models, contracting, and go-to-market approach.

• Serve as theface of GCCto the travel advisor community, representing our brand at industry events, conferences, and trade shows.

• Develop scalable frameworks forcommission structures, incentives, and training programs that drive performance and loyalty.

• Deliver measurablepassenger and revenue growth through the agency channel, with accountability for targets, profitability, and ROI.

• Leverage data and analytics totrack partner performance, optimize spend, and refine sales priorities.

• Collaborate with Marketing and Product teams to create compellingtrade marketing materials, training content, and co-op campaigns.

• Oversee

FAM trips, webinars, and roadshowsto engage advisors and showcase the O.A.T. experience.

Qualifications

• 3-5 years of sales experience in the travel or tourism industry, managing travel agency or trade partnerships.

• Demonstrated success inscaling a trade sales channel for a tour operator, cruise line or experiential travel brand.

• Verifiable network within theU.S. travel advisor and consortia community.

• Deep understanding ofagency economics, preferred agreements, and consortia dynamics.

• Entrepreneurial spirit — energized by the opportunity tobuild something newwithin a respected, mission-driven organization.

Total Rewards

The base salary range for this role is $120,000 – $135,000 annually for employees based in Boston, MA. Final compensation may vary and will be determined based on factors such as relevant experience, skills, internal equity, and geographic location. In addition to base pay, this role is eligible for an annual incentive bonuses, including commission with on target earnings nearing $50,000 and first-class benefits, which include:

• Health & wellness:
Comprehensive and heavily subsidized medical, dental, and vision plans, plus on-site gym access, holistic wellness sessions, and group fitness classes

• Time for you:
Substantial Paid Time Off (PTO), and 11 paid holidays- including Juneteenth, Memorial Day, and Labor Day – and Summer Fridays. Plus- extensive parental leave, with up toweeks paid leave at 100% base salary.

• Travel more, spend less: 50% off our trips for you and a companion, 25% for additional immediate family members, and exclusive quarterly associate travel deals

• Your future, secured: 401(k) with company match, life insurance, and disability coverage

• Continuous growth:
Tuition assistance for both professional and personal development, opportunities for professional development through oversees travel, and direct access to Pinnacle Leadership & Team Development.

• Extra perks:
Commuter benefits, FSA options, pet insurance, home & auto discounts, and paid volunteer time off to give back to the community

Equal Opportunity Employer
This employer is required to notify all applicants of their rights pursuant to federal employment laws.

For further information, please review the Know Your Rights notice from the Department of Labor.

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