Store Manager: Frankies Bikinis; pop

About the Brand

Frankies Bikinis is a female‑led lifestyle brand recognized for its on‑trend designs, innovative fabrics, and a commitment to crafting styles that make women feel more confident. Founded by mother‑daughter duo Mimi and Francesca Aiello in their Malibu home in 2012, the brand has since grown into an internationally recognized company. Their journey has included collaborations with iconic women such as Bella Hadid, Pamela Anderson, Sydney Sweeney, Gigi Hadid, Naomi Osaka, Hailee Steinfeld, and Sofia Richie.

From swimwear to ready‑to‑wear clothing, knits, and active wear, Francesca has expanded Frankies Bikinis' offerings to include a wide range of ultra‑flattering, feminine styles. You can find our designs in retail stores nationwide, including Victoria’s Secret, Revolve, SSENSE, Free People, Kith, and Bloomingdale’s.

Newbury St April 2026 through December 2026
. This leader will balance strategic business ownership with hands‑on, client‑focused leadership—driving sales performance while cultivating a warm, elevated in‑store experience.

You will lead with clarity, empathy, and accountability, recruiting and developing a high‑performing team through thoughtful hiring, coaching, and performance management. By setting clear expectations and leading by example on the sales floor, you will foster a collaborative, service‑driven culture rooted in trust, professionalism, and brand pride.

As a local market expert, you will leverage community partnerships, events, and networking opportunities to drive traffic, deepen client relationships, and expand brand awareness. You will also partner with neighboring stores and execute impactful in‑store activations that grow the customer base and strengthen community ties.

Operational excellence is central to this role. You will ensure brand standards are upheld across visual merchandising, cleanliness, inventory management, and shipment processing with strong attention to detail and consistency. The ideal candidate thrives in an independent, fast‑paced retail environment, confidently managing daily operations including opening/closing procedures, scheduling, and payroll accuracy.

This role may extend beyond your primary location, occasionally supporting other Leap‑powered stores within the market. Responsibilities may include assisting with new store openings, onboarding team members, providing sales floor coverage, or leading community activations.

• Proven retail leadership experience, ideally within boutique, premium, or lifestyle brands, with a demonstrated ability to deliver elevated, personalized client experiences and cultivate long‑term relationships.
• Inspirational leadership style with the ability to coach, motivate, and develop teams through consistent feedback, clear communication, and hands‑on support.
• Strong business acumen with the ability to interpret performance metrics, identify trends, and adapt strategies to drive sales growth and profitability.
• Entrepreneurial mindset with comfort navigating fast‑paced, evolving environments while maintaining focus and accountability.
• Demonstrated ability to build authentic client connections and serve as a brand ambassador with deep product knowledge and storytelling capability.
• Proactive talent strategy experience including recruiting, networking, succession planning, and building strong talent pipelines.
• Operational rigor and attention to detail across scheduling, payroll, inventory management, visual standards, and policy compliance.
• Proficiency with digital tools such as Shopify, Endear, Slack, and Google Workspace to support business operations and team communication.
• Flexible availability, including evenings, weekends, holidays, and occasional travel as needed.
• Ability to actively lead on the sales floor, including standing, walking, using ladders, and lifting up to 50 lbs.
• Must be 18+ years of age.

$65 k–$75 k. Compensation will be determined based on the candidate’s experience, skills, competencies, and qualifications.

• Sales & Profitability:
  Meets and exceeds store sales targets, driving strong results in conversion, AOV,…