Account Manager, Influencer and Affiliate Marketing Boston, Massachusetts Yo

Account Manager, Influencer Marketing

THE ROLE:

Account Manager, Influencer Marketing

As the partner marketing landscape evolves, Acceleration Partners is seeking an Influencer Marketing Manager to provide premium service to brands developing influencer programs at scale within their affiliate channels. This person will manage client relationships and own the development and execution of influencer program strategy, including influencer recruitment, content, communication, incentives, and optimization strategies focused on monetizing content across social media.

Strategies should be customized to each client’s goals.

The successful candidate will have experience developing and end-to-end managing KPI-driven influencer marketing campaigns for consumer products and/or services. They will analyze program data, identify performance trends, negotiate media packages with influencers, and contract longer-term agreements. They should have working knowledge of the broader partner marketing landscape, including affiliate, and the ability to develop strategy and lead a team to execute.

They should be a self-starter able to balance competing priorities in challenging situations.

• PROGRAM STRATEGY & EXECUTION – Manage successful influencer programs by developing custom strategies and tactical plans to meet client goals. Monitor program performance, budget spend, and pacing in real time. Proactively present strategic recommendations to optimize performance and spend. Stay informed on influencer industry trends and apply insights to improve outcomes.
• CLIENT SERVICE & COMMUNICATION – Provide superior client service, act as principal points of contact, and escalate issues or risks as appropriate. Build strong client relationships and deliver outputs that meet client expectations and foster high satisfaction and retention.
• REPORTING & ANALYSIS – Use data strategically to draw accurate conclusions, identify trends, and provide client insights. Conduct robust analysis of influencer performance across upper- and lower-funnel metrics to present a full view of program value.
• INFLUENCER PARTNERSHIP OPTIMIZATION – Design recruitment, communication, content, incentive, and optimization strategies to foster long-term creator partnerships. Negotiate longer-term media packages and manage investments. Educate clients on affiliate landscape and best practices, and coach influencers when needed.
• PORTFOLIO MANAGEMENT – Manage multiple influencer programs with strong organization. Understand each client’s scope, deliver on commitments, and identify new opportunities while addressing misalignments and proposing solutions.

BY 2 MONTHS – Understand each client’s goals, target market, and influencer program strategy. Establish relationships with client contacts, lead routine calls, and own client deliverables and program operations. Become familiar with AP tools and the affiliate landscape, and operate independently for the majority of tasks while escalating challenges when needed.

BY 4 MONTHS – Own a portfolio of clients with minimal guidance. Analyze client data to optimize outcomes. Service accounts profitably and maintain client satisfaction metrics and KPI targets.

QUALITIES OF THE IDEAL CANDIDATE

• Big-picture, strategic thinker with a growth mindset
• Strong data analysis skills to identify issues and opportunities
• Ability to translate data into actionable client steps
• Excellent written and verbal communication
• Attention to detail with strong prioritization and time management
• Confidence and professionalism in client meetings
• Independent problem-solving ability with minimal supervision
• Accountability and reliable follow-through
• Comfort with change, ambiguity, and moving targets
• Thrives in a fast-paced, high-performing environment
• Collaborative with remote teams
• Passionate about digital marketing and influencer ecosystems
• Receptive to feedback from teammates, clients, and partners

• 4+ years in influencer marketing agency or brand role with client/creator relationship management
• Strong understanding of full-funnel influencer strategies…