Programmatic Media Manager
Job in
Boston, Suffolk County, Massachusetts, 02298, USA
Listed on 2026-01-20
Listing for:
Youradv
Full Time
position Listed on 2026-01-20
Job specializations:
-
Marketing / Advertising / PR
Digital Marketing, Advertising Manager, Marketing Strategy, Marketing Manager
Job Description & How to Apply Below
Remote
** Programmatic Media Manager
**** SUMMARY
* * The Programmatic Media Manager supports day-to-day planning, execution, and optimization of programmatic media programs. This role leverages data and audience insights to inform strategy, evaluate performance, and drive continuous improvement across campaigns.
** ESSENTIAL RESPONSIBILITIES**- Develop campaign and audience strategies across programmatic platforms.
- Execute and manage programmatic campaigns, including budgeting, trafficking, reporting, and billing.
- Develop RFPs and negotiate with media partners.
- Issue IOs, buy authorizations, and coordinate creative specifications.
- Create client presentations including competitive analyses, SWOT analyses, and POVs.
- Stay informed on industry trends and apply insights to enhance solutions.
- Present media plans, reports, and POVs to clients.
** REQUIRED KNOWLEDGE & SKILLS**
- Experience with programmatic media platforms; agency experience preferred.
- Strong understanding of measurement practices, attribution tools, and analytics.
- Proficiency with ad-serving tools (e.g., CM360).
- Skilled in Excel, PowerPoint, Outlook, and collaborative tools.
- Ability to manage multiple projects and work in fast-paced environments.
- Strong verbal and written communication skills.
** EDUCATION & EXPERIENCE**- Bachelor’s degree preferred.
- 2–4 years of hands-on programmatic media experience; retail media or CPG experience a plus.
Job Will Remain Open Until Filled
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